Google Intrusive Interstitials Mobile Penalty Is At The Page Level Only

Aug 29, 2016 - 8:05 am 9 by

Bars3 Google 1200

The big news from last week was the new Google penalty coming January 10, 2017 for intrusive mobile interstitials. Google gave examples but said there won't be a testing tool for this penalty.

Google said this weekend that the interstitial mobile penalty will be on a page-by-page basis.

Gary Illyes from Google said this on Twitter, saying "the algorithm affects individual pages, not whole sites."

I believe that was what everyone thought, same as with the mobile ranking boost. But it is good to have it written by a Googler.

Forum discussion at Twitter.

 

Popular Categories

The Pulse of the search community

Search Video Recaps

 
- YouTube
Video Details More Videos Subscribe to Videos

Most Recent Articles

Search Forum Recap

Daily Search Forum Recap: November 6, 2025

Nov 6, 2025 - 10:00 am
Google

Google Drops Support For More Structured Data Types & Search Features

Nov 6, 2025 - 7:51 am
Google

Google Search Tests Tinted Colored Background

Nov 6, 2025 - 7:41 am
Google Ads

Google Ads Fake Info For Advertiser Verification Programs Disallowed

Nov 6, 2025 - 7:31 am
Google

Google Definitions Box Tests Swapping In AI Overviews

Nov 6, 2025 - 7:21 am
Google Ads

Google Ads Editor Version 2.11 Is Now Available

Nov 6, 2025 - 7:15 am
 
Previous Story: Google: Panda Roll Outs Continue But Not All Take 10 Months To Cycle