Is Google Dated Or Are SEOs Dated

Dec 2, 2011 - 8:39 am 8 by
Filed Under Google

Google Old ManThere is a fun thread at WebmasterWorld where one SEO claims that the Google algorithm is dated, despite being updated often, providing poor results because Google prefers older sites.

The argument:

Old Sites = more links because webmasters are lazy to take them down

New Sites = webmasters who refuse to add links due to time and effort - too many requests

Webmasters are just plain tired of adding links where in the past they were more likely to be willing to add. I'm not saying that links don't work...they do. I'm just saying that the older sites have too much advantage because back in the day it was easier to get a link...they live off the past links.

Truth is, Google is not dated. There are many SEOs out there that are dated in their knowledge.

As WebmasterWorld moderator, martinibuster, said:

The only thing dated is webmaster conception of the algo. It has been changing a lot, including recognizing that citations come in social sharing scenarios, that citations hidden in JS and other technologies are being digged out and many other changes created just to the citation part of the algo. Then there's the part about content, what parts of content are more valuable. The list goes on and on.

I can't put it any better.

SEO conception of Google's reach and ability when it comes to their algorithms is dated. Google's algorithm continuously is changing, more often for the better. You can argue with that of course.

Forum discussion at WebmasterWorld.

Image credit from ShutterStock of old man sitting.


Popular Categories

The Pulse of the search community


Search Video Recaps

Google Core Update Flux, AdSense Ad Intent, California Link Tax & More - YouTube
Video Details More Videos Subscribe to Videos

Most Recent Articles

Google Updates

Google March Core Update Still Rolling Out & Heated SEO Chatter Continue

Apr 25, 2024 - 7:51 am

Report: How Prabhakar Raghavan Killed Google Search

Apr 25, 2024 - 7:41 am
Google Search Engine Optimization

Google Favicon Documentation Adds Rel Attribute Value Definitions

Apr 25, 2024 - 7:31 am
Google Ads

Google Ads API Version 16.1 Now Available

Apr 25, 2024 - 7:21 am
Google Search Engine Optimization

Google: Splitting & Merging Sites Takes Longer Than Normal Site Migrations

Apr 25, 2024 - 7:11 am
Search Forum Recap

Daily Search Forum Recap: April 24, 2024

Apr 24, 2024 - 4:00 pm
Previous Story: Google: Fresher Images & Blog Results, Better Long Tail & Original Content Indexing