Google To Webmaster: Cut Down On Similar Content Pages

Feb 12, 2018 - 8:06 am 29 by

Google Chainsaw Cut Down

A webmaster or business owner was upset his website dropped in its Google search rankings and complained in the Google Webmaster Help forums. Google's Aaseesh responded that the webmaster needs to do a few things:

(1) Improve the overall content quality

(2) Cut down on the number of pages with similar content

(3) Cut down on the other domains with similar content

We know content pruning can be a strategy used for SEO but did it work for Panda and is it safe? Lots of confusion is around this topic because of different messaging conveyed by Google.

But in this case, this Googler is telling this webmaster to content on his similar content. A simple site search may show the issue:

Similar Content Google

Forum discussion at Google Webmaster Help.

 

Popular Categories

The Pulse of the search community

Search Video Recaps

 
Video Details More Videos Subscribe to Videos

Most Recent Articles

Search Forum Recap

Daily Search Forum Recap: January 23, 2026

Jan 23, 2026 - 10:00 am
Search Video Recaps

Search News Buzz Video Recap: Google Search Double Heated, Personal Intelligence in AI Mode, ChatGPT Ads & Apple Siri Updates Coming

Jan 23, 2026 - 8:01 am
Google

Google Search Gains Personal Intelligence In AI Mode

Jan 23, 2026 - 7:51 am
Google

Google Falls Back To Featured Snippets When AI Overviews Don't Generate

Jan 23, 2026 - 7:41 am
Google Ads

Google Ads PMax Asset Group Editing Bug

Jan 23, 2026 - 7:31 am
Google Maps

Gemini Local Results Insights Into How Google Interprets Your Business

Jan 23, 2026 - 7:21 am
 
Previous Story: Google Does Not Check For DNSSEC, DKIM Or SPF For Search Ranking