Google: Crawl Budget Optimization Is Overrated

May 31, 2018 • 7:34 am | comments (7) by | Filed Under Google Search Engine Optimization

Google Crawl

Google's John Mueller said on Twitter that he believes that crawl budget optimization is overrated in his mind. He said for most sites, it doesn't make a difference and that it only can help really massive sites.

John wrote "IMO crawl-budget is over-rated." "Most sites never need to worry about this. It's an interesting topic, and if you're crawling the web or running a multi-billion-URL site, it's important, but for the average site owner less so," he added.

In fact, Google told us that for their own properties, they don't care about crawl budget. So this comes as no surprise.

Here is John's tweet:

This statement may have put a dagger through some SEOs hearts.

Here is more from John on this topic:

Forum discussion at Twitter.

Previous story: Google Search Tests New Tab Bar Navigation
Ninja Banner
blog comments powered by Disqus