Google Algorithm Update? A Reversal Of Last Weeks Update?

Aug 2, 2016 - 8:32 am 32 by
Filed Under Google Updates

Google Algorithm Update Brewing

This morning there was a large surge in webmaster chatter around fluctuations and changes in the Google search results. The chatter began around 3am ET in the ongoing WebmasterWorld thread and has continued throughout this morning.

Many are saying there are seeing major shifts in their rankings in the Google search results. Some are saying it is a complete reversal to the update we say a week ago. Let me share some of this chatter with you.

Update - More substantial losses on generic high volume search terms. I keep having legacy indexation issues flag in WMT, so when i investigate they are usually already resolved. For the first time in my 9 year career I'm at a complete loss. Seems completely random.

It seems to me that whatever happened over the weekend / last week has now rolled back. My positions were quite mixed up with some gains and some losses but traffic up overall. And sales were great. I am now seeing the results I have had for months again. It's too soon to tell is sales / conversions are on or off yet. Is anyone else seeing that?

We are seeing the same. Very big losses on high traffic keywords. Sales are complete off since last weekend.

Biggest winner is amazon. In our vertical it is hard to find a query very amazon hasnĀ“t at least 4 but 7 entries in a row.

I am not seeing this chatter in the black hat forums, so I doubt it is Penguin related, but who knows.

The tracking tools, at least the ones that show updates already for today, some are showing signs. Mozcast has yet to update for today but SERPMetrics shows a huge spike:

click for full size

Algoroo is showing changes:

click for full size

Advanced Web Ranking shows constantly heat:

click for full size

AccuRanker shows a lot also:

click for full size

And RankRanger also shows a lot of changes today:

click for full size

Update: Mozcast now showing very high temperatures:

click for full size

Truth is, I don't like to put too much weight on these tracking tools but the webmaster chatter certainly spiked this morning and maybe something is about to hit.

Forum discussion at WebmasterWorld.


Popular Categories

The Pulse of the search community


Search Video Recaps

Google Spam Update, Volatility & Indexing Bug, AI Overviews, Google Maps Exploit, Ads, Applebot - YouTube
Video Details More Videos Subscribe to Videos

Most Recent Articles

Google Search Engine Optimization

Google: When You Should Fix Pages 404 Status Codes

Jun 24, 2024 - 7:11 am
Search Forum Recap

Daily Search Forum Recap: June 21, 2024

Jun 21, 2024 - 10:00 am
Search Video Recaps

Search News Buzz Video Recap: Google Spam Update, Volatility & Indexing Bug, AI Overviews Tracking & FAQs, Google Maps Exploit, Google Ads, AppleBot & More

Jun 21, 2024 - 8:01 am
Google Updates

Google June 2024 Spam Update Takes Target

Jun 21, 2024 - 7:51 am
Google Search Engine Optimization

Google Search Images Go Missing? Might Be A Quality Issue.

Jun 21, 2024 - 7:41 am

Google Posts Safe Search FAQs

Jun 21, 2024 - 7:31 am
Previous Story: Google & Bing Prep Search Results For The Rio Olympics