Google AdSense Publishers Earning Per Impression Down Since Channel Bug

Nov 9, 2007 - 7:53 am 1 by
Filed Under Google AdSense

A WebmasterWorld thread is taking a poll of AdSense publisher who still are noticing a huge drop in their ECPM (earnings per impression) numbers since the major issues with channel reporting.

One member asked:

Our ecpm dropped by 50% on Oct 20, when the channel glitch occured. I saw that for some people here it recovered a few days ago. For us it did not. Are we alone? For how many people did it recover?

Most of the replies were, yes, we are still down.

Is this specific towards the reporting issues which we reported time and time again or is this just the new ECPM numbers most Google AdSense publishers should expect?

Forum discussion at WebmasterWorld.

 

Popular Categories

The Pulse of the search community

Google Search Volatility

More Details

Search Video Recaps

 
Video Details More Videos Subscribe to Videos

Most Recent Articles

Google Ads

Google Ads Expands Alcohol, Gambling & Games Policy

Jul 14, 2026 - 7:51 am
Google Ads

Google Ads Asks For Justification When Requesting Removal Of Access

Jul 14, 2026 - 7:41 am
ChatGPT

OpenAI Crawlers Can Update Its User Agent String

Jul 14, 2026 - 7:31 am
Google Ads

Google Merchant Center AI Performance Insights For AI Mode & AI Overviews

Jul 14, 2026 - 7:12 am
ChatGPT Ads

ChatGPT Ads Manager Gains Attributed Sales Value & Sales ROAS & Products

Jul 14, 2026 - 7:11 am
Google Search Engine Optimization

Google Fixes Google-InspectionTool User Agent String In Help Doc

Jul 14, 2026 - 7:05 am
 
Previous Story: Google AdWords Adding Category & Domain Ads Exclusion Feature?