How Often Should You Update Your Content?

Jun 28, 2007 - 11:16 am 4 by
Filed Under SEO Copywriting

When you maintain a blog or a regularly updated website, is there an optimal amount of time you should wait before updating your articles, or should you post them all at once? In a WebmasterWorld thread, a website publisher is wondering if publishing 5 articles at a time once a week is better than publishing one a day.

Ogletree says that either way is fine because there is apparently no evidence to boost one claim over the other.

There is no evidence that adding a lot of content at one time can hurt a site if the content is of high quality.

I'm inclined to agree with ccDan, who says that you should spread them out over time, especially from a reader's perspective.

I think it's better to spread them out than to post a bunch at once. Just for the sake of getting visitors to return to your site.

There's also been good advice dispensed that if you are concerned about search engine rankings, you can check your log files:

I have never had any problems adding lots of content. If you are really concerned about this you can watch your log files and see when gbot gets all the new articles and then post more.

[Hat tip to Ogletree.]

Discussion continues at WebmasterWorld.

 

Popular Categories

The Pulse of the search community

Search Video Recaps

 
- YouTube
Video Details More Videos Subscribe to Videos

Most Recent Articles

Search Forum Recap

Daily Search Forum Recap: April 29, 2025

Apr 29, 2025 - 10:00 am
Other Search Engines

ChatGPT Search Gains Shopping Search Features (Not Ads) & More

Apr 29, 2025 - 7:51 am
Google Search Engine Optimization

Google: Changing Lastmod Date In Sitemap Isn't An SEO Hack

Apr 29, 2025 - 7:41 am
Bing Search

Bing Tests New AI Answer Summary

Apr 29, 2025 - 7:31 am
Google Ads

Google Tests New Shopping Ads Design

Apr 29, 2025 - 7:21 am
Bing Search

Bing Search Without Microsoft Name By Logo

Apr 29, 2025 - 7:11 am
Previous Story: Google AdWords Tests Campaign Optimizer Tool