Google Really Does Radio Ads; XM Radio & Google Partner

Aug 3, 2006 - 8:09 am 0 by
Filed Under Misc Google

Yesterday at the SEW Blog I reported that Google and XM Radio formed a deal for Google to distribute radio ads on XM Radio's behalf. Check out the quote;

Google Inc. on Wednesday said it struck a deal with XM Satellite Radio Holdings Inc. to allow the search engine's advertisers to automatically insert ads on the radio company's nonmusic channels.

Google's AdWords customers would be able to place terrestrial and satellite radio spots when Google integrates the dMarc platform into AdWords. The company said it plans to do that in the fourth quarter of this year.

  • Ads on Non Music Channels
  • AdWords customers would be able to do this with the integrated dMarc platform.
  • ETA: Q4 of this year

Pretty exciting if you ask me. But you don't have to ask me.

Forum discussion at WebmasterWorld.

 

Popular Categories

The Pulse of the search community

Search Video Recaps

 
- YouTube
Video Details More Videos Subscribe to Videos

Most Recent Articles

Search Forum Recap

Daily Search Forum Recap: May 20, 2025

May 20, 2025 - 10:00 am
Google

Google Search Tests Link Icon Box With Anchor Feature

May 20, 2025 - 7:51 am
Google

Google Tests Removing Site Names From Search Results

May 20, 2025 - 7:41 am
Google

Google Tests Search Results Links In Light Blue Cyan Again

May 20, 2025 - 7:31 am
Bing SEO

IndexNow Works With Product Schema; Shopify & Soon Amazon

May 20, 2025 - 7:25 am
Google Ads

Google Ads Graphs Gain Embedded Performance Explanations

May 20, 2025 - 7:21 am
Previous Story: Search Engines Form Pact to Fight Click Fraud