Entries from Search Engine Roundtable tagged with 'yahoosearch'

Yahoo Dropping Controversial Paid Inclusion Program, Finally

It is true, Yahoo is dropping paid inclusion by years end, as I reported at Search Engine Land. Yahoo issued a statement, I'll cut out the part where they say they are committed to search and show you the relevant...

Yahoo's Senior Director of Search Got It Wrong, Yahoo Uses Meta Keywords Still

Last week, I reported that Yahoo dropped the meta keywords tag and stopped using it completely. Remember, I told you that I wasn't convinced when I heard that and I asked the Senior Director of Search at Yahoo if he...

Yahoo Drops The Meta Keywords Tag Also

Update: New story named Yahoo's Senior Director of Search Got It Wrong, Yahoo Uses Meta Keywords Still. It is official, no major search engines use the meta keywords tag for ranking purposes in their search algorithms. Yahoo's, matter of fact,...

Yahoo Launches New Search Interface & Brand Campaign

You can read all about the buzz around Yahoo's new brand campaign at Techmeme. Yea, the "Internet is Under New Management... Yours," campaign. With this, Yahoo launched a new search interface to help convince people that search is more about...

Yahoo Search September 2009 Update Official

Last night, the Yahoo Search blog warned us of a search index update that is currently taking place. Dan Rampton from Yahoo said, "We're rolling out a web index update over the next few days. During this process, you may...

Yahoo Search August 2009 Update

There are signals from the forums and via Twitter of a possible Yahoo update. Yes, Google seems to be updating as well, but so is Yahoo. A WebmasterWorld thread, started on Friday afternoon, shows some SEOs and webmasters discussing changes...

Yahoo Search Marketing & Publisher Network Undergo Maintenance?

I've spotted a few posts in the forums complaining about how Yahoo is reporting very few clicks and impressions on both the Yahoo Search Marketing side and Yahoo Publisher Network side. The simple answer is that this may not a...

Yahoo Search To Mine Twitter Data Even Though Bing Does Twitter

A Reuters article reports Yahoo is still going to invest in search, at least until the Microsoft deal is done. Specifically, in real-time search by "mining" Twitter data. Let me quote a piece of this article: Yahoo's Prabhakar Raghavan, head...

SEO Community Worried About Yahoo's Tools

A WebmasterWorld thread has discussion about future of Yahoo's SearchMonkey and BOSS tools, specifically after the Microsoft & Yahoo deal, where Yahoo is pretty much giving up on search technology. If this is a concern for you, i.e. will SearchMonkey,...

Yahoo Search Review Form Same As Trash Bin?

Yahoo Search seems like it is dead in the water, at least if you use the forums to track what is living and breathing. The most recent news that Yahoo Search seems dead is that the Yahoo Search URL review...

I Miss Yahoo: Please Make a Come Back, Please

It has been a very hard road for Yahoo, virtually since they began running down the path of building their own search engine and Panama (their new search marketing platform). I honestly miss the old Yahoo where we had Overture...

Yahoo Search June 2009 Update?

BillyS, a senior member at WebmasterWorld posted that he thinks Yahoo Search might be updating now. BillyS is known for watching Yahoo Search pretty closely, but in this case, no one has come in to back his observation. BillyS said:...

Yahoo Search Japan Update: US Update Soon?

The Yahoo Search Japan blog announced they are updating their index now. Perhaps this is a sign that Yahoo in the US will update soon as well. I am pretty sure that both indexes are mostly separate for the most...

Yahoo Search Ads Also Testing Favicons

The Yahoo Search Marketing Blog announced that Google is not the only ones testing favorite icons (favicons) in the search ads. Yahoo said they are doing a limited test of favicons in the search ads in order to give their...

Yahoo's New Local Targeting Feature Showing Poor Quality Traffic?

A month ago, Yahoo made some serious enhancements to the search marketing platform, improving the local targeting capabilities amongst other features. WebmasterWorld moderator, werty, has been gathering local data since the feature has been released and has posted the somewhat...

Yahoo Search Update: March 2009

It has been about a month since the February Yahoo Search update and we are now seeing reports of a new update. Threads at WebmasterWorld and DigitalPoint Forums have a lot of discussion around the changes at Yahoo. Like usual,...

Yahoo Adds Day Parting, Bid Adjustments, Enhanced Geo Targeting But No One Cares

As expected, yesterday, Yahoo launched several enhancements to their search marketing platform that brings them up to speed with many of the competing products and in some way, surpasses some features of their competitors. The main issue for Yahoo is...

Yahoo Search Advertisers Upset With Conversions From Yahoo Shopping

A WebmasterWorld thread has complaints from Yahoo Search Marketing advertisers on the conversions, or lack there of, from Yahoo Shopping. For example, if you do a search on Yahoo Shopping for ipods you may see Yahoo Search ads at the...

Yahoo Search Update: February 2009

There seems to be a Yahoo Search update taking place now. A WebmasterWorld thread has discussion around the update. We do not have official confirmation from the Yahoo Search Blog yet, but we didn't have confirmation the last update either....

Yahoo Search Marketing Lowering Minimum Bids For Many

Many Yahoo Search advertisers are reporting that Yahoo has decreased the minimum bid requirements on some keywords in their campaigns over the past couple days. A WebmasterWorld thread has several advertisers confirming this activity. In fact, I received a message...

Advertisers Are Excited For Yahoo's New Online Ad Tools

Yesterday, Yahoo announced new ad solutions for advertisers to better target and reach potential customers. I wrote about the news at Search Engine Land, but let me sum it up here quickly. Yahoo is offering three new offerings: Search Retargeting,...

Yahoo Officially Launches Video & Image Search Ads

The Yahoo Search Marketing Blog has officially announced the launch of video and image ads within the search results. Currently, you can see the results for searches at Yahoo on esurance or pedigree. Here is a screen shot of it...

Webmasters Call Yahoo's "Search Pad" A Big Scraper Tool

Yesterday, Yahoo released a new tool to help you take notes while you conduct research with Yahoo Search. The tool is named Yahoo Search Pad and you can learn exactly how it works with this quick video: @ Yahoo! Video...

Small Yahoo Search Update Two Weeks Later?

On January 19th we reported about a Yahoo update that many SEOs and webmasters took note of. The thing is, Yahoo never officially confirmed that shuffling as a update. Now, I am seeing new reports of a Yahoo update at...

Yahoo Search & Ask.com January 2009 Search Updates?

Textex at WebmasterWorld is reporting that he is seeing both an Ask.com update and a Yahoo Search update. He first noticed Yahoo Search changes yesterday afternoon, saying "Seeing movement." He was then backed up by full member, Vimes, who said,...

The End of Yahoo Publisher Network Nearing?

I am honestly surprised I have not seen more discussion around this topic in the forums recently. A couple days ago, I reported at Search Engine Land that Yahoo is shutting down Content Match in the UK, Germany and other...

Yahoo Search Marketing Now Turning On Content Network? Yahoo Says No

The past week has been a rough one for Yahoo, in terms of advertiser relations. First they emailed notifications of the terms and conditions, which got them in major hot water. Then even after the hot water, they had the...

Report: Yahoo Site Explorer Updated Link Values

A DigitalPoint Forums thread reports that folks are noticing that Yahoo Site Explorer has updated the link counts for the tool. I do not typically track these numbers, but many do. So if you do, definitely take a look and...

Yahoo Has The Nerve To Change Advertisers Campaigns After Outcry

This week I reported how Yahoo notified advertisers of a change to their terms and conditions, which explicitly gave Yahoo legal rights to change advertisers campaigns and keywords without permission from the advertiser. In fact, this has been the case...

Yahoo Updates Search Advertisers Terms & Conditions

Last night, Yahoo sent out an email to their Search Marketing advertisers, notifying them that they have updated the terms and conditions. So I compared the current version to the archived version to see what significant changes have been made....

Yahoo Search Fixing 301 Redirect Issues Already?

Yesterday I got upset that Yahoo Search Still Not Listening to 301 Redirects. Sometime yesterday afternoon, we were getting reports that this is now resolved. An updated WebmasterWorld thread has the individual upset with how was handling those redirects in...

Yahoo Search Still Not Listening to 301 Redirects

This is crazy already, we reported this time and time again. Yahoo Search is not always listening to a simple 301 redirect. We reported this in September and the issue continued to linger on month to month. In fact, many...

Was There a November Yahoo Update?

The Yahoo Search blog announced there would be an update over the weekend at Yahoo Search. The thing is, there are currently no comments at that Yahoo blog post on the update nor do I see many threads discussing any...

Confusion Over Yahoo's Paid Inclusion Program

A bunch of SEOs at DigitalPoint Forums are wondering why certain URLs listed in the Yahoo Search results are redirected through SEO company landing pages. Some SEOs feel it is a weird for of paid ads within the free Yahoo...

Yahoo Raising Minimum Bids for Search Ads?

We have recently wrote about Yahoo Charging More & Giving Less. But it seems like a new wave of spikes in minimum bids have been surging through Yahoo Search Marketing campaigns. A WebmasterWorld thread has a few advertisers complaining that...

Yahoo To Announce Layoffs Today?

I reported this news yesterday at Search Engine Land, in short, Yahoo is expected to layoff thousands of employees and cut costs across the board. Last time Yahoo laid off employees, we were sad - cause we knew several of...

Official Yahoo October 2008 Search Update Now Being Noticed

The Yahoo Search Blog announced a "weather report," signifying a search update was taking place. No one really noticed anything, not until last night - at least. Last night, I saw a post at WebmasterWorld reporting that the "Serp's are...

Yahoo Improves Publisher Network Relevancy

Yahoo has said they have improved the relevancy of their ads in the content network, or as you know it - the Yahoo Publisher Network. Yahoo's official forum representative, YahooPete, posted threads at WebmasterWorld, DigitalPoint Forums and Search Engine Watch...

Yahoo Charging More & Giving Less

A couple days ago, Tamar reported that Yahoo Search Marketing raised the minimum credit card amount to $250 for the Yahoo Product Submit program. Yahoo then sent us a statement, calling this change "in line with the industry's competitive norm."...

Yahoo Search Rosh Hashanah 5769 Update

There are reports from WebmasterWorld that Yahoo Search is shuffling their search results. This is interesting, because we normally do not have a Yahoo Search update until the first week of the month. The last update was on September 6th...

Yahoo Search Not Listening to Redirect Rules?

A WebmasterWorld thread reports that several webmasters have noticed that even though they are redirecting their non www to the www version, Yahoo is still listing their non-www as the main result. This comes even after months of redirecting the...

When is Yahoo Search Marketing Releasing a Desktop Editor?

Google has an AdWords Editor, Microsoft is testing adCenter Editor (beta), but there is no word from Yahoo on a desktop editor for their Search Marketing platform. An old WebmasterWorld thread was recently refreshed with the question, when is it...

Yahoo September 2008 Search Update

I am seeing major reports on a Yahoo Search update at WebmasterWorld right now. The timing makes sense, it is just about one month from the August 2008 Yahoo update. I would not be surprised if we see a post...

Yahoo Begins to Indent Search Results

I am 99.999% sure this is a new user interface for Yahoo Search. In the past, Yahoo never ever indented search results. In fact, in the past I thought they did do indenting and then stopped, but Yahoo told me...

Is Yahoo Search More Relevant Now? SEOs Claim "More Like Google"

Yahoo conducted an update to their search engine over the weekend. We reported on the early discussion around the update and it then became official when the Yahoo Search Blog confirmed the update later in the day. But since then,...

Major Yahoo Search Ranking Changes in Early August

We have substantial reports from webmasters and SEOs in both WebmasterWorld and DigitalPoint Forums of a major Yahoo Search update. This update was unannounced by Yahoo and has hit webmasters by surprise. The last update was on July 17th but...

Yahoo To Discontinue Ambassador Program As Of September 30, 2008

In May, we reported that Yahoo stopped enabling signs ups and enrollments for the Yahoo Ambassador Program. The Ambassador program is basically a higher level of support for the Yahoo Search Marketing product and service. Today, I noticed a WebmasterWorld...

Yahoo's "Quick Links" Looking More Like Google's Sitelinks

A supporters-only WebmasterWorld thread (and now a standard WebmasterWorld thread) have discussion around the new look of Yahoo's Quick Links. Yahoo's Quick Links, which we first reported on back in 2005, and then again a year ago - is basically...

More Yahoo Search Changes in July? Oh, Also Google

Let me take you back a few steps before getting into this update. On June 30th, Yahoo announced an update that did not update any of the search results around that date. Several days later, around July 7th, webmasters began...

Yahoo Site Command Works Without Applying [site:]?

I am not sure if this is new but it seems if you search in Yahoo for www.domain.com, Yahoo will return results as if you submitted a site command to Yahoo. For example, a search on www.seroundtable.com returns about 18,800,...

The Tide Has Shifted: Microsoft adCenter Begins to Outpace Yahoo Search Marketing

First there was Goto.com (aka Overture.com) as the leader in PPC by advertiser spend. Then Google outpaced Overture. Overture was bought by Yahoo and Yahoo's Overture (now Panama) secured the second place in advertiser spend. Well, now, it seems like...

Insights Into Yahoo Search From Interview With Priyank Garg

Eric Enge Interviews Yahoo's Priyank Garg has an extremely detailed and educational interview with Yahoo's director of product management for Yahoo! Search Technology. Priyank Garg is a great guy - I have known him for the past couple years at...

Yahoo Search Begins To Update

When Yahoo Search announced the update on June 30th, it went very unnoticed, as if there was no update. But things have changed over the holiday weekend. Starting on Friday, July 4th, in the morning, some webmasters began reporting fluctuations...

Yahoo's June Search Update Goes Unnoticed, For Now

Yahoo has announced yet another Yahoo Search index update. Yahoo notified us that we "may see some ranking changes and page shuffling in the index." But as of this morning, no SEO has noticed any significant changes with their rankings....

Some Webmasters Are Banning Yahoo Slurp

It seems like some webmasters are becoming fed up with the activity of Yahoo's crawl, Yahoo Slurp, relative to the amount of traffic Yahoo Search is sending the web site. In fact, some webmasters have taken the plunge and banned...

Yahoo People Search Redesigned

Last night I was looking up a phone number for my wife and I noticed that Yahoo People Search has been totally redesigned and repurposed. The new design is extremely clean, compared to the old interface. In addition, when you...

Beware of Yahoo Search Marketing Phishing Email Scams

A couple weeks ago we reported that more Google AdWords phishing email scams were being sent out. While those emails continue to be sent out, the same scam artists are sending out similar emails branded for Yahoo Search Marketing. Here...

Yahoo Search Marketing Getting Stingy on Click Fraud Credits?

Yahoo, historically, has always been perceived as a company that took click fraud seriously. In fact, they launched the Traffic Quality Center in 2007 to make that statement. In addition, we have seen examples of Yahoo refunding money to advertisers...

Yahoo Can Legally Create or Change Your Search Ads & Bill You For It

A WebmasterWorld thread reports a change to the Yahoo Search Marketing terms of service. The change basically says that Yahoo can add or edit your ads and you must pay for the clicks on those ads. Here it the legalize:...

Yahoo Still Trimming Off Trailing Slash, Causing Webmaster Headaches

A new WebmasterWorld thread has complaints that Yahoo removes the trailing slash from the URLs, possibly causing 404 errors on the receiving site. This is not new, I complained about this issue back in 2004 and it is still an...

May 2008 Yahoo Search Subtle Update

Yahoo Search typically does a search update once a month. Yahoo has announced last night that they have pushed out a new update that may result in "ranking changes and page shuffling in the index." Did we, the Search Engine...

Yahoo Reduces Top Ads & Changes Ad Layout Slightly

Yahoo made small, but significant changes, to the layout of the top search ads. It seems like Yahoo is now showing a maximum of three ads at the top of the page, when they use to show four ads. Plus,...

UK Based Yahoo Users Redirected to Yahoo UK

David Eaves reports that UK based users who go to yahoo.com are now being redirected from the .com version to the Yahoo UK domain. David said this is brand new behavior from Yahoo. 24 hours earlier, if a UK internet...

Yahoo Site Explorer Mishandling HTTPS Vs. HTTP Protocols?

A WebmasterWorld thread is reporting a possible bug with the Yahoo Site Explorer tool. The webmaster reports that when trying to delete the https URLs of his site from the Yahoo index via Yahoo Site Explorer, it tries to delete...

Yahoo Now Showing Geo-Location Under Search Ads

Try it, a search on plumbers or bowling or lawyers and so on all may return a fourth line to the search ads at Yahoo Search. The fourth line might show a geo-location. Here are some pictures: If the advertiser...

Yahoo Changing Product Submit Fee Structure to Auction Model?

A WebmasterWorld thread has a copy of an email a Yahoo Product Submit advertiser received. The email basically says that Yahoo will be switching from a flat category price structure to a bidding marketplace type of structure, like we have...

Advertiser Dreams May Come True: Yahoo May Boost Google Ads Again

Last night, the big news was again Microsoft/Yahoo/Google business dealings. You can see all the headlines at Techmeme, including (1) Microsoft might start the hostile takeover today (tomorrow) and (2) Yahoo might announce they will continue to carry Google ads...

Advertiser Feedback on Yahoo Displaying Google AdWords Ads

Search Engine Watch Forums moderator, abbottsys, posted detailed feedback on Google Ads Being on Yahoo Search. The Search Engine Watch Forums thread has only one post but deserves a lot more participation, in my opinion. Normally, I would summarize, but...

Yahoo Jacks Up Advertisers Minimum By 2-4X Overnight

Yahoo's new minimum bids are now official live, and several advertisers have posted their new minimum bid increases at both WebmasterWorld and Search Engine Watch Forums. Each advertiser who noticed a change in their minimum bid said they noticed an...

Yahoo Ad Test on Google Continues

Yesterday I reported that Google stopped running the Yahoo ads test that they started a week earlier and then asked why. I asked why would they stop the test early? Well, the answer is that they did not. The individual...

Yahoo Really Only Tests Google Ads For a Week?

Yahoo told us they were testing Google ads on Yahoo Search for a two week period within the US market only. Again, a two-week period, so why am I receiving reports that the test is now complete, after just a...

Correction: Yahoo's Minimum Bid Interface Live, Not The New Pricing

Yesterday I inaccurately reported that Yahoo's new minimum bid prices were live. That was wrong. What is live is the new user interface that shows one's minimum bid. In fact, I showed a screen shot of the location of where...

Yahoo's New Minimum Bids Now Live

Yahoo told us to prepare for a minimum bid change, where now quality and value will impact an advertisers minimum bid for a keyword buy. Those minimum bids have now gone into affect, according to a WebmasterWorld thread. We knew...

Corrected: Yahoo Search Stops Grouping Results From Same Domain?

A HighRankings Forum thread asks when did Yahoo stop grouping search results from the same domain together? We reported on an issue with Google not grouping certain results a few weeks ago, but it is rare to see Google not...

Possible Google AdWords Slap on April 12, 2008?

There are a few early reports that some Google AdWords advertisers received what is called a Google Slap, basically a spike in their minimum CPCs due to Google's quality score. A WebmasterWorld thread has two confirmed reports over the weekend...

Yahoo Search April 2008 'Tax Day' Update

This weekend, we have reports coming from WebmasterWorld of major ranking changes at Yahoo Search. It appears Yahoo has started an algorithm and indexing update at their search engine. Currently there are no "weather reports" with the status of an...

Yahoo Slurp, Yahoo Search Crawler, Suffering From ADHD?

A DigitalPoint Forums thread has dozens of reports that Yahoo Search's crawler, Yahoo Slurp, took some bad medicine recently. Many are reporting that they see the crawler spidering their sites like never before. Some times they have seen the spider...

More Video Search Ads Being Noticed: Yahoo Partner Results

Last week, at Search Engine Land, I wrote Yahoo Graphical/Video Search Ads Named Partner Results, and then Greg Sterling did a nice follow up with his Branding Coming To Search In A Big Way. The point is that video in...

Will Yahoo's Radio Commercials Help Take Market Share From Google?

Last week, I received a preview of some of the radio commercials Yahoo just started running. The commercials are aimed at trying to build more awareness of Yahoo Search. Some of the commercials target Google. Elinor Mills has some quotes...

Yahoo Site Explorer Showing Less Links Recently?

A DigitalPoint Forums has reports from dozens of webmasters that their link counts in the tool are way down. Some users are reporting as much as of an 80-percent reduction in the number of links Yahoo Site Explorer is finding...

Concerns Over Yahoo Search's New Microformats Support For Open Search

As an extension to Search Monkeys, a way for Yahoo to display enriched content within the search results for publishers (here is a screen shot to shock your memory): Yahoo last week announced support for microformats to help webmasters provide...

Yahoo Search March 2008 Update?

Yahoo Search announced an update will be taking place today. They wrote the typical line: We're in the process of rolling out some changes to our crawling, indexing and ranking algorithms. While we expect the update will be completed soon,...

Yahoo Opens Search With "Search Monkey," Kind Of Like Google's Coop

Yahoo To Announce "Search Monkey" Enhanced, Annotated Results At SMX West from Search Engine Land explains it better than I can, so read it there. The Yahoo blog calls it the open approach to search. What is it? Basically, it...

Yahoo Search January '08 Update Complete

The January 2008 Yahoo Search Update is reportedly now fizzling out. A WebmasterWorld thread says the results are beginning to look stable and the update seems to be settling out. Typically with Yahoo updates, the results initially look out of...

Yahoo Search Marketing Max Keyword Limits

A DigitalPoint Forums thread asks what is the keyword limit per campaign within the Yahoo Search Marketing ad marketplace? Based on the YSM help section, you can have up to 1,000 keywords per ad group and up to 20 ads....

Yahoo Testing Delicious Integration: Pushes Tagging on Novices

TechCrunch got a tip that Yahoo Search is testing integration Del.icio.us results in the search results. In my opinion, bad idea Yahoo. Michael Arrington says it "Delicious search is one of the best ways of searching for things when a...

Yahoo Search January 2008 Update

I am seeing early signs of reports of a Yahoo Search index and algorithm update. The last update at Yahoo Search was on December 3rd of last year, so we are well due an update. We have threads at both...

Yahoo Search Removes Numbers on Search Results

In the old days, if you conducted a search at Yahoo Search, Yahoo would automatically number the results for you. So of the 10 listing, Yahoo would display the rank number on the left of the result. Here is an...

Yahoo Search December 2007 Update

It has been just about a month since Yahoo Search last did an index and algorithm update. It appears there is some early chatter at WebmasterWorld about a possible update that started rolling out on December 1st. Some reported seeing...

Did Yahoo Search Change How They Handle 301 Redirects?

Brian Turner is reporting at a Platinax Forum that Yahoo has changed the way they handle 301 redirects. In the past, according to Yahoo! Redirect Handling Rules (PDF File), a 301 from Site A to Site B, Yahoo would keep...

Yahoo Site Explorer Showing Fewer Pages & Links?

There are numerous reports coming from DigitalPoint Forums that Yahoo Site Explorer is reporting a huge reduction of pages and inlinks for sites. Personally, I cannot confirm these reports to be true at this time. It appears my link counts...

Yahoo Search October 2007 Update

It appears that some folks are buzzing about a new update taking place at Yahoo Search. A DigitalPoint Forums thread has one person documenting a major change in traffic from Yahoo: Just like every morning I am checking my SERP's...

Yahoo Slurp Taking a Break? Reported Slow Crawling Activity

In August, Yahoo announced a new crawl behavior for Slurp, Yahoo's web crawler. The new crawl behavior was suppose to tame the crawler to go through your site in a more relaxed and efficient manner for both the crawler and...

Yahoo Site Explorer Showing Different Counts For Registered vs. Non-Registered Users

Yahoo Site Explorer is a wonderful tool to check your page index count and the number and source of links you have pointing to your site. But did you know that you get different results if you are logged into...

Yahoo Search Showing Less Links in Site Explorer?

A DigitalPoint Forums thread reports that Yahoo Site Explorer seems to be showing less and less link data every month for some sites. Personally, I do not track my link counts in Yahoo Site Explorer. But at this moment in...

Yahoo Search Launches Search Assist & Blended Search Results

Yahoo has announced they have revamped their search interface with a from "to do" to "done" approach. Basically, they have launched Search Assist, something they have been demoing for a while and revamped how multi-media is represented in the search...

Yahoo September Update Underway - Temporary Searching Issues?

There seems to be a major update taking place at Yahoo! Search today. A WebmasterWorld and DigitalPoint Forums thread has chatter on it from SEOs. One member said that his rankings "jumped from 168 to 29." But is this update...

September '07 Yahoo Search Update?

There are early reports via WebmasterWorld of fluctuations in the rankings at Yahoo Search. The reports came over the weekend where some have seen large jumps or declines in rankings within Yahoo. Yes, I had a drop from #7 to...

Yahoo Stop Supporting the No Yahoo Directory Tag?

I am seeing reports from both WebmasterWorld and DigitalPoint Forums that Yahoo is not supporting their own NOYDIR tag. The NOYDIR is a tag you can use to tell Yahoo not to display your Yahoo Directory title in the Yahoo...

Webmasters Not Happy with Yahoo's New Crawl Behavior

Last week we reported on a Yahoo update and a new method of crawling. The new crawl behavior is supposed to help the Yahoo bot, Slurp, be more efficient on your site. It seems that many SEOs and Webmasters are...

Yahoo Search Update Underway - New Slurp Crawl Patterns

The Yahoo Search Blog announced yesterday a new crawler behavior for the newly trained Slurp (Yahoo's search crawler). So instead of Slurp running around your site like an untamed animal, it is not more proper and polite. I looked through...

More Yahoo Search Ranking Changes

Over a week ago Yahoo announced a search update, telling us to expect "fresh web data and crawling, indexing and ranking algorithms over the last few days." New reports are coming from WebmasterWorld of more changes to the Yahoo Search...

Yahoo Referrals Found in Google AdWords Placement Reports

An updated Search Engine Watch Forums thread reports one respected user finding referrals from Yahoo Search in their new Google Placement Reports. Placement reports, are new reports from Google, that show AdWords advertisers who opt in the content network, where...

Did Yahoo! Search Really Do a July 2007 Update?

Last Thursday, July 19th, the Yahoo! Search Blog announced that they have started rolling out an update. We've been rolling out some changes to our fresh web data and crawling, indexing and ranking algorithms over the last few days. We...

Does Yahoo Lower Case Banned Site's Page Titles in Site Explorer?

A WebmasterWorld thread reports a recent change in how Yahoo handles displaying a banned site within Yahoo Site Explorer. In the past, Yahoo showed only the home page of a banned site in Yahoo Site Explorer. Now, there are early...

Yahoo! Allows Banned Sites in Search Submit Program

A Search Engine Watch Forums thread has a member stating that although his site was banned from Yahoo! Search and was denied reinclusion into Yahoo's index, he was still able to guarantee inclusion through Yahoo's paid inclusion program. Yahoo's paid...

Yahoo! Slurp Crawling Wild?

WebmasterWorld and DigitalPoint Forums thread report a spike in activity with Yahoo Search's web crawler, Slurp. People have noticed a large increase in page hits and bandwidth usage, caused by Yahoo! Slurp recently. I run several sites and I have...

Yahoo SmartAds Bridging Search Ads & Behavioral Targeting

The New York Times reports Yahoo is launching "SmartAds." SmartAds is a product that leverages behavioral targeting data with search data, to generate "custom advertisements on the fly." How does it work? For example, a person who had recently searched...

What Type of Traffic Can You Expect from Yahoo Ads Compared to Google Ads

A short WebmasterWorld thread has some good nuggets on the level of traffic you should expect from a normal Yahoo! Search Marketing campaign relative to a Google AdWords campaign. WebmasterWorld member, WebFusion, posted his confusion over just under 3% of...

Yahoo! Search Tries Purple Header

Earlier this week, we reported that Yahoo was experimenting with a blue header for their search interface. I just did a search at Yahoo and I see a purple header being tested. Here is a screen capture: Clicking on the...

Yahoo! Search Update Underway - June 2007

The Yahoo! Search Blog announced last night that they have done an update. That update now appears to be complete. We rolled out some changes to our index and ranking algorithm last night. So, as you know, throughout this process...

Yahoo! Search Indexing Email Addresses As Links

We asked the question in the past, Can an Email Address Be Counted as a Back Link? Well, maybe the answer is yes. I was looking at Excel Diamonds backlinks in Yahoo! Site Explorer for fun and found that Yahoo!...

Yahoo Search UK Not Showing Search Results?

Gabs spotted that Yahoo Search UK was showing zero results for the term fishing. Here is a screen capture: But do notice the sponsored results. But if you do the same search at the UK domain and not add the...

Yahoo! Supports Robots-Nocontent: Enabling Organic Search Page Section Targeting

Yesterday afternoon, Yahoo! announced support for a new attribute that Webmasters and SEOs can use on their pages to help aid the search spiders determine what content is the most important content on the page, by excluding extraneous or irrelevant...

Yahoo! Search April 2007 Update

The Yahoo! Search Blog posted a weather report informing us that they are updating their search index. We are in the process of rolling out some changes to our search results. As usual, you may see some changes in ranking...

Yahoo! Removes Category (Directory) Links From Under Search Results

digg_url = 'http://www.seroundtable.com/archives/012844.html'; David at Search Engine Roundtable Forums reports that Yahoo! has removed the directory (category) links from within the search results (directly under each search result. A search on google at Yahoo! Search confirms this to be...

Yahoo! & Microsoft Release Papers on Web Spam

A WebmasterWorld thread links to a December 2006 paper at Yahoo! Research named A Reference Collection for Web Spam. The paper can be downloaded as a PDF file, it is not brand new, but relatively new. Here is the abstract:...

Yahoo! Search Submit Pro Gives You Yahoo! Quick Links

The other day I took Another Look At Yahoo! "Quick Links" in Search Results. I said that some of the results in Yahoo! Search show what are called "quick links" with added links to the portions of the site. After...

Yahoo! Search Link Update

Very early reports via WebmasterWorld about a possible Yahoo! Search link update. Funny that Google seems to be doing a link update today as well. Anyone notice a charp reduction in backlinks? Mine have dropped from almost 6,000 to about...

Google Ranking Well in Yahoo! Search UK For "Buy Viagra"

digg_url = 'http://www.seroundtable.com/archives/012576.html'; Spotted via a DigitalPoint Forums thread, a search in Yahoo! Search UK for buy viagra shows Google.com in the number six result for me. Some see it in the fifth result. I guess Google and Yahoo!...

NOYDIR Tag By Yahoo! Does Not Impact Rankings

I wanted to squash a theory before it even gets out there, well, I may be a bit too late for that... As we know, Yahoo! Adds NOYDIR Support To Exclude Yahoo! Directory Titles in Yahoo! Search Results. And at...

Global Yahoo! Search Index Update

Part of Yahoo! announcing they have added support for a No Yahoo Directory tag, Yahoo! has issued a weather report saying they need to do an index update for this NOYDIR to work. Before the weather report was issued there...

Yahoo! Adds NOYDIR Support To Exclude Yahoo! Directory Titles in Yahoo! Search Results

digg_url = 'http://www.seroundtable.com/archives/012549.html'; Yahoo! has finally added support for SEOs and Webmasters to specify that they do not want their Yahoo! Directory title to be displayed in the Yahoo! Search results. They promised they would do this October 2006...

Yahoo! Search Now Highlighting Keywords In Cache Results

Marcia posted a thread at WebmasterWorld informing us that Yahoo! Search is now highlighting the keyword search you have done, when you click on the cache link. For example, if you search on search engine roundtable in Yahoo! Search and...

Yahoo! Search Update Now Rolling Back?

On January 19th we reported a Yahoo! Search Update was underway. Now, recent updates to that WebmasterWorld thread suggest that Yahoo! is rolling back that update, to the previous state. On February 14, starting at message number 3252410, textex asked:...

Yahoo! Fixes Titles in Search Results Sourced From Internal Anchor Text

January 15th, Ben reported that Yahoo Search Replacing Site Titles in Search Results Listings, and then on January 17th, I dug into it more with Danny to come up that we believe the titles were from anchor text, specifically internal...

Yahoo! Indexing & Crawling Google AdWords Links?

A WebmasterWorld post shows two respected members reporting that they have seen Google AdWords URLs within the Yahoo! Search index. vicyankees says: Is anyone else noticing that Yahoo is picking up Google Adwords links? I only know because i append...

Yahoo! Search Update Underway: 1/18 - 1/19

It appears from the forums that we have early reports of a big Yahoo! Search update underway. WebmasterWorld moderator, Sugarrae posted a thread at WebmasterWorld saying; I'm seeing very big changes in the index this evening... looks like a big...

Yahoo! Christmas Update? I Doubt It

Let me start off by saying, I am having a really hard time finding juicy threads this week and this morning, I am digging really deep, but still can't find good ones. It must be the holiday season... Two posts,...

Yahoo! Search Update 12/11 Confirmed

Yahoo! Search is currently undergoing an update. If you noticed your rankings shuffle around, it is true. A WebmasterWorld thread first spotted these changes yesterday morning. Tim Mayer of Yahoo! said; There will be more changes tomorrow. Things should settle...

Yahoo! Top Searches: A Reality of Disappointment?

Early this year, Yahoo! released their Top Search Terms of 2006. Here they are: 1 Britney Spears 2 WWE 3 Shakira 4 Jessica Simpson 5 Paris Hilton 6 American Idol 7 Beyonce Knowles 8 Chris Brown 9 Pamela Anderson 10...

Yahoo Answers Integrated Into Search Results

Barry has just posted on the SEW Blog that Yahoo has now officially integrated Answers into its search results.We reported back a month and a half ago that Yahoo Tests Enhanced Yahoo Answers Integration In Search Results but now everyone...

Yahoo! Site Explorer Showing an Influx of Links?

A DigitalPoint Forums thread reports by several members that they have recently noticed a huge increase in the reported number of links by Yahoo's Site Explorer. Reports such as from 6,000 links to 15,000 links. I am not sure if...

Yahoo! To Add No Yahoo Directory Tag

Outstanding news, Tim Mayer from Yahoo! has told us via WebmasterWorld that Yahoo! is working on a No Yahoo Directory Tag, to compliment their recent support of NOODP Tag for Yahoo! Search. Tim said; Yes we are working on it....

Yahoo! Search Weather Report 10/24

Not only did we get support for the NOODP tag but we also have an official weather update for the activity we have seen Monday, 10/22. Webmasters and SEOs are noticing the search results shuffling over at Yahoo! Search. So...

Yahoo! Search Now Supports NOODP Tag

The Yahoo! Search Blog announced support of the NOODP tag, which enables site owners to tell Yahoo! to not display the ODP title and description in the Yahoo! search results. This is a direct response from webmasters communicating in the...

Yahoo! Search Update 10/22?

The Yahoo! Search moderator, martinibuster, at WebmasterWorld reports a lot of changes in the rankings at Yahoo! Search. Some say it is a reversal of the Oct. 6th Yahoo! Update, but it doesn't appear that way to me. There is...

Yahoo! Search Ranking Sites With No Linkage Data?

A Search Engine Watch Forums thread has discussion on how Yahoo!, like other search engines, is able to locate and index sites that have no links to them. The weird thing appears that these sites not only are found, any...

How To Request an Invite to the New Yahoo! Panama Search Marketing?

So emails went out to everyone last night about information about the new Panama. As many of you know, I have a wealth of information on Panama here from yesterday. I personally have an account where I can use the...

A Look at The October '06 Yahoo! Update

It has been over 24 hours since the most recent Yahoo! Search Update and some of the threads have been getting some traction. All in all, it appears to me that the Yahoo! update was a step backwards, from what...

Yahoo! Search Update Goes Mostly Unnoticed

Late last night, Yahoo! announced a new "Weather Report: Yahoo! Search Index Update." They said; Welcome to our first weather report of the fall season. We are rolling out an index update tonight. As usual, you'll see some changes in...

Yahoo! Shows Different Site's Title & Description For Google.com

Extremely weird, conduct a search at Yahoo! for Google and right now, what comes up is google.com but with the title that reads, "Elisha Morgan Gemologists." The click does take you to Google but still, the title is not Google's...

Yahoo! Answers Tests New Search Integration Interface

As we state time and time again, vertical creep into the search results are becoming ever more so important each and every day. This time, we see a Threadwatch thread with a picture of Yahoo! Answers being added to the...

Yahoo! Search Update Underway?

There are some early reports of a Yahoo! Search update or algorithmic change. A WebmasterWorld and DigitalPoint Forums thread have reports of shifts taking place. Of course, you see that those posting, currently at least, are unhappy with the result...

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