Google Testing Search Results Without Descriptions

Mar 4, 2015 - 7:54 am 11 by
Filed Under Google

Google Ball Logo - 12/12/12I've seen lots of Google tests, including Google hiding the URLs in the search results, but not showing the descriptions in the search results for the whole listing of results?

Typically searchers read the title (clickable link) and the description and even the URL before clicking on a search result to go to the web site. But in Google's latest test, Google is trying to see if searchers will click as often on search results without descriptions (snippets) below the clickable title and above the URL.

@gfiorelli1 spotted this test and posted it on Twitter, here is his picture:

Google Testing Search Results Without Descriptions

Not pretty... I can't replicate it but others have seen this in the past as well.

I prefer seeing descriptions in the search results.

Forum discussion at Twitter.

 

Popular Categories

The Pulse of the search community

Follow

Search Video Recaps

 
Video Details More Videos Subscribe to Videos

Most Recent Articles

Google Updates

Google March 2024 Core Update Finished April 19th (A Week Ago)

Apr 26, 2024 - 4:40 pm
Search Forum Recap

Daily Search Forum Recap: April 26, 2024

Apr 26, 2024 - 4:00 pm
Search Video Recaps

Search News Buzz Video Recap: Google Core Update Updates, Site Reputation Abuse Coming, Links, Ads & More

Apr 26, 2024 - 8:01 am
Google Search Engine Optimization

Google Publisher Center No Longer Allows Adding Publications

Apr 26, 2024 - 7:51 am
Google

Google Tests Placing The Snippet Date Next To URL

Apr 26, 2024 - 7:41 am
Google

Google Breaks Out Googlebot IP Ranges For User-Triggered Fetchers

Apr 26, 2024 - 7:31 am
Previous Story: Google Fact Rank: Google Ranking Web Pages On Facts, Not Links