Google Bolding Acronyms In Search Results

Aug 24, 2009 • 7:23 am | comments (3) by twitter Google+ | Filed Under Google Search Engine

Ever notice when you do a search at Google for nfl or seo or ppc or other popular acronyms you see that Google will bold the longer version of the acronym? Yes, Google will not only bold the title and snippet for the words NFL, SEO or PPC but also for National Football League, Search Engine Optimization and Pay Per Click, amongst others.

Here are pictures:

Google Bold

Google Bold

Google Bold

This is not new, Google has been doing this for at least a year now. Yet, I thought I mention it again, since more threads on this topic of sprung up recently.

Forum discussion at WebmasterWorld and Search Engine Watch Forums.

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No Name

08/24/2009 12:02 pm

I never really noticed it before, ineresting.

Harry Maugans

08/24/2009 05:13 pm

Google has been doing this for years. This is nothing new.

Barry Schwartz

08/24/2009 06:06 pm

Harry, did you read what I wrote? "This is not new, Google has been doing this for at least a year now."

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