Google and Yahoo's Ad Deal Ended Because of Anti-Trust Concerns?

Dec 5, 2008 - 9:31 am 1 by
Filed Under Misc Google

We reported on November 5th that Google and Yahoo ended their ad agreement. We only knew what the Google Blog (and other news outlets) told us: the government didn't seem too happy about the agreement and advertisers were concerned.

In the past 24 hours, though, it's come to light that there was a lot more than just a "governmental concern." The truth of the matter is that the United States Department of Justice was "three hours away" from filing an antitrust lawsuit against Google, according to CNET.

Now what? Well, Google's decision to pull away was "shrewd." And they think it's smart that Google pulled out, whereas Microsoft's past history shows that they wouldn't back down.

MS rarely back down. Thats why they got such a bad reputation- they were swallowing a multi-million (dollar/pound/euro- take your pick) DAILY fine about publishing "complete and accurate technical specifications" and still fighting.

G still enjoys public affection. It would be seriously bad for them to lose this publically annointed halo. MS never cared what people thought of them- as long as people BOUGHT their product, by hook or by crook

At the same time, though, some wonder why there was a concern about monopolies anyhow. After all, Google and Yahoo are considered competitors.

At the same time, there's a problem with the government's approach, according to one individual.

If the government knew anything about running a business, they wouldn't be operating with a close to $1 trillion annual deficit.

(In comparison, Google is doing a lot better.)

Forum discussion continues at WebmasterWorld and Sphinn.

 

Popular Categories

The Pulse of the search community

Follow

Search Video Recaps

 
Google Core Update Rumbling, Manual Actions FAQs, Core Web Vitals Updates, AI, Bing, Ads & More - YouTube
Video Details More Videos Subscribe to Videos

Most Recent Articles

Search Forum Recap

Daily Search Forum Recap: March 18, 2024

Mar 18, 2024 - 4:00 pm
Google Updates

Google Urges Patience As The March 2024 Core Update Continues To Rollout

Mar 18, 2024 - 7:51 am
Google

Official: Google Replaces Perspective Filter With Forums Filter

Mar 18, 2024 - 7:41 am
Google Maps

Google Business Profiles Now Offers Additional Review After Appeal Is Denied

Mar 18, 2024 - 7:31 am
Google Maps

EU Searchers Complaining About Google Maps Features Changes Related To DMA

Mar 18, 2024 - 7:21 am
Google

Google Showing Fewer Sitelinks Within Search

Mar 18, 2024 - 7:11 am
Previous Story: Google Updates Webmaster Tools & Crawl Rate Controls