Update Report: My Site Disappeared Completely / Traffic Doubled in Google

Feb 7, 2005 • 4:05 pm | comments (3) by twitter Google+ | Filed Under Google Search Engine
 

I have been following a good variety of threads lately on several of the search engine forums, detailing some of the aftermath of the latest Google update. Most of you are familiar with some of the latest changes. I wanted to highlight some of the most active threads across the forum space. This morning the moderators on SEOchat were having a discussion on the impact of this past update and what we were experiencing first hand. If you are one of the lucky ones, some have reported that their traffic has doubled within the last week and remained consistent since that time or before that.

If you are on the opposite side of the situation, your site has suffered completely either by dropping out completely or by being pushed back to the oblivion where no one is going to find your site. So what is going on?? One particular thread on SEOchat started off by a member asking how to get their site back in Google. The thread quickly turned into a testimonial page of all the people that had their site dropped from the index. While some of this behavior is nothing new to SEO's, the gap between those sites that are experiencing increased traffic levels and those dropping out is getting more wide spread. Many are left without any indication why their site has been dropped. Initial observations of these sites do not tell much as to why they are dropping specifically. Many people are asking about on-page factors initially as reasons why, but its looking to be other reasons.

Some threads on the topic this week:

Out of the Sandbox - Cre8asite Forums Google Update? - Cre8asite Forums Possible Theories Regarding Google's Change In Serps - SEOchat Too All Dropped Sites... - SEOchat Google Update Allegra - WMW Google Links Drop Big Time - Digitalpoint Seeing Strange Serps - Digitalpoint Site Disappeared From Google Index! - V7N

After reading those you might take a look at the post Barry posted last week on Latent Semantic Indexing as a possible factor that may be influencing this past current update. It's definately worth a closer look to understand the possibly why sites are dropping and others are doing so much better.

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Comments:

randfish

02/07/2005 09:43 pm

Phoenix, I'm concerned that it's misinformation to suggest that LSI/A is responsible for the recent update. As several of the IR folks pointed out in the SEW thread, it's not a good explanation, nor is it likely to be a major algo component at Google (by itself). I keep getting emails and reading stories about LSA and it's being made out to be the Hilltop of Florida, for the Superbowl update. It would be wise to look for a more likely explanation.

Barry Schwartz

02/07/2005 09:49 pm

Yes, everyone is running to find the answer. But our PhDs at the forums are telling us the LSI is probably not the answer. Of course, it might be related to LSI, but who knows for sure. Oh, and great recap of threads. I've been crazy today with real work.

Ben Pfeiffer

02/07/2005 10:33 pm

Rand, I agree, LSA would only be a component if anything in the Google Algo. However I am inserting all view points on the topics as I can't "find a more likely explanation". My belief if anything is that they would have already added LSA into the algo long ago. But, again like Barry said everyone is running for answers.

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