Google Tests White Knowledge Panels

Google is now testing white knowledge panels for local results. This was first spotted by our man Sergey Alakov and he posted a screen shot on Twitter of the white look. Typically there is a blue interface for the knowledge panels but here, as you can see, Google is testing it in white.

Here is Sergey's screen shot:

Here is what I see:

Google is always testing things like this, so just add this test to their testing bucket and heck, I only cover maybe 20% of the tests I see.

Forum discussion at Twitter.

This post was scheduled to go live today but was written earlier - I am currently offline today.