Google Wants SEOs To Tell Them How They Can Do Better With Search Results Snippets

Nov 1, 2018 • 7:29 am | comments (5) by | Filed Under Google Search Engine Optimization

Google Snippets

Danny Sullivan posted a bit of a cryptic tweet last night, asking SEOs how they want the search results listings to appear, what controls they want, things they dislike, etc. He wrote "We're curious about what's top-of-mind in your hopes and dreams about how Google displays listings. More control over titles? Sitelinks? Things we don't do that you'd want? What you'd do with markup or other ways to help?"

I asked Danny for more details on why he is asking:

No, I didn't expect an answer. I guess he wants to collect feedback for when he talks to the snippets team about possible improvements there.

Over the years, Google has given and taken controls away from SEOs regarding the snippets. Like removing the sitelinks demotion tool and no longer supporting different meta tags for controlling snippets, such as the NOODP tag and others. And now, Google wants to know how they can improve here.

So go to Twitter and share your ideas, here are some of the ones posted so far:

Forum discussion at Twitter.

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