Google Shocks Webmasters By Updating Toolbar PageRank Before Year End

Dec 6, 2013 - 8:02 am 206 by
Filed Under Google Updates

Google PageRank Update LivesEarly this morning, Google pushed out a Google Toolbar PageRank update. This update shocked webmasters because no one expected it, at least not in 2013.

As you may remember, the last Toolbar PageRank update was over 10 months ago on February 4th. As I said at the six-month point, it was unusually for Google not to push out a PageRank update quarterly. Then Matt Cutts, Google's head of search spam, told us there won't be a PageRank update before 2014 - or at least he thought so.

Today, December 6th, the Google Toolbar PageRank values have been updated. I guess the upper management, executives, or Larry Page, didn't want PageRank to go away after all.

This makes me sad, as I am sure it makes many Googlers sad. Why? Because SEOs and Webmasters obsess about Toolbar PageRank, to the fault of Google. And as I said time after time:

Despite PageRank still being part of the algorithm, SEOs know that toolbar PageRank is often outdated and not that useful. In addition, there are many other factors part of the algorithm that may or may not be as important as PageRank.

Anyway, I do hope your green pixel dust improved since February.

Here is a useful video from Matt on this:

Forum discussion at WebmasterWorld, Black Hat World, DigitalPoint Forums and Google Webmaster Help.

Update: Matt Cutts confirmed it on Twitter, seemed like an afterthought:

 

Popular Categories

The Pulse of the search community

Search Video Recaps

 
Video Details More Videos Subscribe to Videos

Most Recent Articles

Search Forum Recap

Daily Search Forum Recap: July 8, 2025

Jul 8, 2025 - 10:00 am
Google

Google AI Mode Shows Different Sources For The Same Query

Jul 8, 2025 - 7:51 am
Google Ads

Google Ads To Update Its Political Content Policy

Jul 8, 2025 - 7:41 am
Google Ads

Google Ads Editor Version 2.10 Is Out With 20 New Features

Jul 8, 2025 - 7:31 am
Google

Google AI Mode Follow Up Questions With Suggestions

Jul 8, 2025 - 7:21 am
Google

Google Search Rolls Out AI Mode In India Without Labs

Jul 8, 2025 - 7:11 am
Previous Story: Jewglers Google LEGO Menorahs & More