It has been some time since we talked about Panda here and I am sure most of you are happy about that. But since Gary Illyes from Google brought it up yesterday on Twitter, I feel obligated to bring it up here as well - as expected.
Gary said that Panda is part of the core algorithm and because of that, the only way to get your rankings back is to make your site better. He said, moving your site to a new domain or something won't be enough. Gary wrote "don't think of Panda as a "penalty", it's part of core ranking algo & if you don't improve the site, a move won't help you untangle yourself." He later added that "you need to improve the quality of the site, moving domains will not improve your ranking."
Here are those tweets:
Don't think of Panda as a "penalty", it's part of core ranking algo & if you don't improve the site, a move won't help you untangle yourself pic.twitter.com/rlvWmDfPvG
— Gary Illyes ᕕ( ᐛ )ᕗ (@methode) June 22, 2017
You need to improve the quality of the site, moving domains will not improve your ranking (context is panda)
— Gary Illyes ᕕ( ᐛ )ᕗ (@methode) June 22, 2017
Honestly, I am not sure what was the trigger for Gary to tweet this, but it is good advice to come from Google anyway.
Ah, it feels good to get a Panda post out...
Forum discussion at Twitter.
