Google's Matt Cutts: Ideally ccTLDs Should Have IP In Country

Dec 19, 2013 - 8:09 am 5 by

Google's Matt CuttsThis is probably a topic we've covered a dozen times here but it is always nice to have an official video from Matt Cutts on the topic.

Matt said, in an "ideal world" it would be "wonderful" for each ccTLD to have an IP address based in the country of the ccTLD. But Google knows it is expensive and can be confusing to set up and thus says it is not necessary. Google uses the ccTLD component as a "strong indicator" for geo-targeting the domain name and web site. And of course, you can set the geo-target in Webmaster Tools as well.

Here is the video:

Forum discussion at Twitter.

 

Popular Categories

The Pulse of the search community

Search Video Recaps

 
Video Details More Videos Subscribe to Videos

Most Recent Articles

Search Forum Recap

Daily Search Forum Recap: December 12, 2025

Dec 12, 2025 - 10:00 am
Search Video Recaps

Search News Buzz Video Recap: Google December 2025 Core Update, Discover Alignment To Rankings, Search Console Features, AI Mode Updates & More

Dec 12, 2025 - 8:01 am
Google Maps

Google Gemini Local Results In Visual Formats

Dec 12, 2025 - 7:51 am
Google Ads

Google On AI Max Inferred Intent vs Raw Text

Dec 12, 2025 - 7:41 am
Google Maps

Google Maps Share Button Drops X For Reddit & Facebook

Dec 12, 2025 - 7:31 am
Google

Google News AI-Powered Article Overviews Go Live For Some Publishers

Dec 12, 2025 - 7:21 am
 
Previous Story: Google Bus Stop = GBUS STOP