Do Search Engines Read The Anchor Text of NoFollowed Links?

Mar 27, 2009 - 1:08 am 5 by

A HighRankings Forum thread asks an interesting question. If I add links to my web page and nofollow them, does Google still read the anchor text of the link and use that in part of how they determine what my page is contextual about.

For example, if I link to Search Engine Land as follows; <a href="" rel="nofollow">Search News</a> would Google or any other main search engine, take the words "search news" and place that text as being relevant to what this page is about? We know Google won't pass the link value of that link to Search Engine Land, but do we know if Google ignores that text completely?

Has anyone done any tests on this yet? If not, anyone want to try?

Forum discussion at HighRankings Forum.


Popular Categories

The Pulse of the search community


Search Video Recaps

Google Weekend Volatility, Google On Search Leak, Elizabeth Tucker Interview &amp; Apple Intelligence - YouTube
Video Details More Videos Subscribe to Videos

Most Recent Articles

Search Forum Recap

Daily Search Forum Recap: June 14, 2024

Jun 14, 2024 - 10:00 am
Search Video Recaps

Search News Buzz Video Recap: Google Weekend Volatility, Google On Search Leak, Elizabeth Tucker Interview, Apple Intelligence & More

Jun 14, 2024 - 8:01 am

Google Tests Multiple Featured Snippets Under From Sources Across The Web

Jun 14, 2024 - 7:51 am
Google Search Engine Optimization

Google: Sometimes Search Experiments Conflict Causing Issues

Jun 14, 2024 - 7:41 am
Google Maps

Google Business Profiles Websites No Longer Load - 404

Jun 14, 2024 - 7:31 am
Google Ads

Google Tests New Call & Location Extension Ad Format

Jun 14, 2024 - 7:21 am
Previous Story: Google Offering Hosting Companies Packaged Google Pack