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Let's get the basics out of the way. Basic SEO includes keyword research, competition analysis, meta keywords/description, an image strategy, indexing and evaluation, content changes, on-page optimization, link building, and a strategy for online marketing. But let's take it a step further. What else is left?
That pretty much covers it. The SitePoint Forums thread has a pretty extensive SEO strategy outline which includes URL optimization, content optimization, site submission to search engines, XML sitemap creation, and more. It's a must read and is pretty informative.
Is there really a such thing as a "high-level" SEO strategy? Where are the lines blurred? Many forum members disagree with the assessment that there's anything else. SEO is a big task in itself. It may sound easy, but it certainly isn't that simple.
Forum discussion continues at SitePoint Forums.
