How do Search Engines Determine User Location?

Feb 20, 2006 - 2:26 pm 0 by
Filed Under Google Ads

An interesting thread developing at SEW Forums has a member asking if "we all live in Virginia." Many would assume that he must be speaking about AOL, and the fact that all of its users are seen as being in Virginia when fed "local" sponsored match ads from AdWords. However, in this case it seems that Verizon is also serving VA ads to the member, who is based in MA.

According to Danny Sullivan:

AOL knows the exact address of everyone using its system, and it could find a way to pass that info to Google if it wanted.

So if they do start doing this, when will it happen? And could/will Verizon follow suit?

Join the discussion at Search Engine Watch Forums.

 

Popular Categories

The Pulse of the search community

Search Video Recaps

 
- YouTube
Video Details More Videos Subscribe to Videos

Most Recent Articles

Search Forum Recap

Daily Search Forum Recap: September 12, 2025

Sep 12, 2025 - 10:00 am
Search Video Recaps

Search News Buzz Video Recap: Google Heated Spam Update, Web Declines, AI Mode Updates, AI Max Rolls Out & More

Sep 12, 2025 - 8:01 am
Google Search Engine Optimization

Google Search Quality Raters Guidelines Gains AI Overview & YMYL Definitions

Sep 12, 2025 - 7:51 am
Google

Google Search Tests Dropping 100 Search Results Parameter

Sep 12, 2025 - 7:41 am
Bing Ads

Bing Tests Microsoft Sponsored Ads With Three Dots By URL

Sep 12, 2025 - 7:31 am
Google

Google Shows AI Overviews For Currency Exchange Rates

Sep 12, 2025 - 7:21 am
 
Previous Story: Outdated Google Cache Causing Headaches