There is talk about news last week on Google current worth of $80 billion dollars, taking it up the ranks to become the #1 Media Company worldwide, just above Time Warner with $78 billion in worth. Now the experts get a chance to weight in on whether this is good or bad news. I have been following a very interesting thread at SEW forums about what they think this means for Google. Can they continue to go up up and up? Will Google continue to become more ubiquitous in people's life? Many quickly point to Google's main revenue stream as an unstable point that could be vulnerable to potential problems in the future. What many people are wondering is what else Google has up its sleeve. Danny Sullivan goes on to say "I'm sure a lot of dubiousness over Google's valuation is in order. I honestly don't know how anyone can say what it is worth, especially given that this company in particular seems to swing in new directions that even it doesn't know it's going into."
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