Competing With AdSense: How Can Yahoo! Come From Behind?

Mar 9, 2005 - 6:10 pm 0 by

There is a new thread at WebmasterWorld named What should Yahoo do to lure adsense publishers? where members discuss what would entice them to move from Google AdSense to the new Yahoo! Publisher Network.

Here are some of the suggestions pulled from the thread: - "defined percentage split" - "option to run multiple contextual programs on the same pages" - "more payment options like direct bank deposit or Paypal" - "More detailed stats (e.g. page by page)" - "All they have to do is to offer more $$" - "Negative words filter would be a winner in my book" - "much more detailed real-time version of Google's channels" - "A huge advertiser inventory in order to deliver very relevant ads like Adsense mostly does." - "I'd like to see a program just for quality sites." - "steadiness in earnings" and so on...

Side note: I am told that this site will be one of the first to beta test the new program by Yahoo! and Overture, so that is a bit exciting.

 

Popular Categories

The Pulse of the search community

Follow

Search Video Recaps

 
Video Details More Videos Subscribe to Videos

Most Recent Articles

Blog Administration

Programming Note: Offline For Last Days Of Passover

Apr 28, 2024 - 4:00 pm
Google Updates

Google March 2024 Core Update Finished April 19th (A Week Ago)

Apr 26, 2024 - 4:40 pm
Search Forum Recap

Daily Search Forum Recap: April 26, 2024

Apr 26, 2024 - 4:00 pm
Search Video Recaps

Search News Buzz Video Recap: Google Core Update Updates, Site Reputation Abuse Coming, Links, Ads & More

Apr 26, 2024 - 8:01 am
Google Search Engine Optimization

Google Publisher Center No Longer Allows Adding Publications

Apr 26, 2024 - 7:51 am
Google

Google Tests Placing The Snippet Date Next To URL

Apr 26, 2024 - 7:41 am
Previous Story: Yahoo! Small Business Resource