AdWords API to be Released to AdWords Advertisers

Jan 21, 2005 - 10:41 am 0 by
Filed Under Google Ads

This might be one of the biggest announcements for the PPC community in a while. SiliconValleyWatcher.com reports that Google [is] to provide AdWords API to Advertisers. The report discusses that this will probably only be available to larger advertisers at first, as well as 3rd party companies (none named in report) such as Did-It and Atlas One Point. What this will allow is the greater flexibility in managing ones AdWords campaigns, allowing advertisers to write very customized applications to control an infinite number of possibilities with price fluctuations. The possibilities are endless with this, competition, creativity, technological wits and PPC smarts will all come into play. It should make for an interesting future for the PPC industry.

I posted a thread on this topic at Search Engine Watch Forums and it is also being discussed ThreadWatch.

 

Popular Categories

The Pulse of the search community

Follow

Search Video Recaps

 
Video Details More Videos Subscribe to Videos

Most Recent Articles

Search Forum Recap

Daily Search Forum Recap: May 24, 2024

May 24, 2024 - 10:00 am
Search Video Recaps

Search News Buzz Video Recap: Google Ranking Volatility, Ads In Google AI Overviews, Sundar Pichai Interview, Heartfelt Helpful Content & More Ad News

May 24, 2024 - 8:01 am
Google Search Engine Optimization

Google: The Site Reputation Abuse Policy Enforcement Not Yet Algorithmic

May 24, 2024 - 7:51 am
Google Search Engine Optimization

Google Search Can Now Index Electronic Publication (EPUB)

May 24, 2024 - 7:41 am
Google

Directory Of Embarrassing Google AI Overviews

May 24, 2024 - 7:31 am
Web Analytics

Google Analytics Real-Time Reports Adds Users In Last 5 Minutes

May 24, 2024 - 7:21 am
Previous Story: Web Analysis Tools & Consistancy