Google: Slow Pages Might Be Labeled As Not Mobile Friendly

Dec 28, 2016 - 8:41 am 9 by

google pagespeed

In the hangout from yesterday with Google's John Mueller he said something I never knew before, that pages that load really slowly may be considered NOT mobile friendly.

He said at the 21:39 mark into the video:

There's one aspect there that does sometimes play a role there in that if you look at things like PageSpeed insights. That we will put together a mobile score for page and if website is technically mobile-friendly in that the UI kind of works on mobile but it really has really bad PageSpeed insights scores then that's something where we might also think that this probably isn't a good mobile page.

Here is the video embed:

Why does this somewhat surprise me? Google has told us that for page speed, they only look at desktop page speed and thus, why in the world would they use that speed for mobile-friendlyness? At least look at the mobile page speed if you are going to use it against the site being mobile-friendly?

What is interesting is that John Mueller said my page speed for the not mobile friendly label I got yesterday was likely the cause:

But the page speed is over 50 for me and others. Plus we have native iOS and Android apps and we are AMP enabled. So shouldn't the mobile friendly work off AMP, since Google serves that page to mobile users?

So the key here is that really slow pages may trigger a page to be not mobile friendly by Google.

Forum discussion at Google+.

 

Popular Categories

The Pulse of the search community

Follow

Search Video Recaps

 
Google Core Update Flux, AdSense Ad Intent, California Link Tax & More - YouTube
Video Details More Videos Subscribe to Videos

Most Recent Articles

Search Video Recaps

Search News Buzz Video Recap: Google Core Update Flux, AdSense Ad Intent, California Link Tax & More

Apr 19, 2024 - 8:01 am
Google Ads

Google Tests More Google Ad Card Formats

Apr 19, 2024 - 7:51 am
Google Search Engine Optimization

Google: It's Unlikely Your Rankings Dropped Because You Have Two Websites

Apr 19, 2024 - 7:41 am
Google Search Engine Optimization

Google: Indexing API May Work For Unsupported Content But...

Apr 19, 2024 - 7:31 am
Google Search Engine Optimization

Google: Are Hyphenated Domains Bad For Google Rankings?

Apr 19, 2024 - 7:21 am
Bing Search

Bingbot To Test Zstd Compression After Fully Gaining Full Brotli Compression

Apr 19, 2024 - 7:11 am
Previous Story: Google: CDNs Are Safe & Shouldn't Hurt Your Rankings