Google AdWords Agency Support Changes Now In Place

Dec 30, 2010 - 8:41 am 1 by
Filed Under Google Ads

As many of you know, Google is making significant changes to their AdWords agency support model starting January 1st. In fact, many large AdWords advertisers have already been reassigned to their new agency representatives at Google.

A new WebmasterWorld thread is discussing the changes where some advertisers are fearful of the changes. However, I have yet to see anyone comment on the actual level of service of this new support arrangement until now.

szetela, who is a large AdWords advertiser said he loves the new support services. Let me quote him:

My company was told about this change several months ago, and we started transitioning to the vertical Google reps then.

I've found the vertical reps to be very knowledgeable and responsive - at least as much so as past agency teams.

Also, we still have a main Corporate rep when we have questions or needs that cut across verticals.

In short, I'm happy with the transition. Google's agency support is still miles better than Microsoft/Yahoo's.

How is that for a review? Do you agree?

Forum discussion at WebmasterWorld.

 

Popular Categories

The Pulse of the search community

Google Search Volatility

More Details

Search Video Recaps

 
Video Details More Videos Subscribe to Videos

Most Recent Articles

Google

Google AI Overviews Pushing Searchers Into AI Mode, Drops Show More Button

Aug 28, 2026 - 1:30 pm
Search Forum Recap

Daily Search Forum Recap: August 28, 2026

Aug 28, 2026 - 10:00 am
Search Video Recaps

Search News Buzz Video Recap: Google GoTo Parameter Fight, PDFs Go Missing In Google, SEO For AI Responses & Google and Microsoft Ads News

Aug 28, 2026 - 8:01 am
Google Ads

Google Ads Book Buttons Expand To Search & Performance Max

Aug 28, 2026 - 7:51 am
Google Search Engine Optimization

Google Announces Search Updates For Transparency, Actionable Updates Get Blog Posts

Aug 28, 2026 - 7:41 am
Google

Google Preferred Sources, Tailor Your Feed & Search Profiles Are Different

Aug 28, 2026 - 7:31 am
 
Previous Story: SEO Events Help Seal The Legitimacy Of The Industry