Google Tests Blue Instant AMP Label In Search

Oct 4, 2017 - 7:32 am 3 by
Filed Under Google

Google AMP

Google is testing a new look for the AMP label in the search results. Instead of the typical gray AMP logo with AMP written next to it, Google is testing a blue AMP logo with "Instant" written in blue next to the AMP logo.

Here is a screen shot of the new look provided by Jonathan Jones on Twitter:

Google Amp Blue Instant Label

Here is what I see, the normal gray icon:

Google Amp Label

We also caught Google testing the AMP logo without the "AMP" text next to it.

Forum discussion at Twitter.

 

Popular Categories

The Pulse of the search community

Follow

Search Video Recaps

 
Google Core Update Flux, AdSense Ad Intent, California Link Tax & More - YouTube
Video Details More Videos Subscribe to Videos

Most Recent Articles

Search Forum Recap

Daily Search Forum Recap: April 25, 2024

Apr 25, 2024 - 4:00 pm
Google Updates

Google March Core Update Still Rolling Out & Heated SEO Chatter Continue

Apr 25, 2024 - 7:51 am
Google

Report: How Prabhakar Raghavan Killed Google Search

Apr 25, 2024 - 7:41 am
Google Search Engine Optimization

Google Favicon Documentation Adds Rel Attribute Value Definitions

Apr 25, 2024 - 7:31 am
Google Ads

Google Ads API Version 16.1 Now Available

Apr 25, 2024 - 7:21 am
Google Search Engine Optimization

Google: Splitting & Merging Sites Takes Longer Than Normal Site Migrations

Apr 25, 2024 - 7:11 am
Previous Story: Bing Ads Dynamic Search Ads Expanded