Google Search Share Exceeds 70%, According to Hitwise

Aug 13, 2008 • 9:19 am | comments (2) by twitter | Filed Under Other Google Topics
 

Just a few days ago, Hitwise reported that Google's search share has exceeded 70%, accounting for 70.77% of all US searches. In an article from CNet, Google still emphasizes that the company is not a monopoly.

While Google is the preferred search engine by most, it's ironic that the same people (who are likely doing Google searches) are still troubled and find that Google's reach is in fact a monopoly. Some say that it may be smart for Microsoft to wait until Google really does become deemed a monopoly (at least in public) before it sweeps in.

Forum members at WebmasterWorld, though, are quick to point out that consumers are making a choice to use Google over other search properties.

Google has done nothing anticompetetive; people may be choosing Google at an alarming rate, but this is only evidence of a quality product. Unless Google starts stepping on toes to make sure no one else can rise up, it ain't a monopoly.

Most evidence this to Google's creation of a "quality" product.

Forum discussion continues at WebmasterWorld.

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Comments:

Michael Martinez

08/13/2008 08:31 pm

Google's real search market share is less than 40% and most people DO NOT use Google (yet). The data published by Hitwise, comScore, Compete, and Nielsen on search market share is extremely misleading and misinformed as it doesn't reflect how many people actually visit and use each search service. Nor do any of these metrics services seem to make any effort to filter out rank checking queries. The whole query-based search market snapshot is extremely inaccurate.

jb

08/14/2008 02:36 pm

Michael, what data are you using to support the "real" market share for Google?

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