SEOs Are Powerful: They Can Blackmail You

Jul 21, 2006 • 7:26 am | comments (3) by twitter Google+ | Filed Under SEM / SEO Companies
 

A Search Engine Watch Forums thread tells a tale of what I see every now and then from an SEO. Basically, if you mess with an SEO, they can put up a page, optimize it for your name plus a negative keyword and ruin your reputation.

For example, let's say I bought a car from a local dealer and I was very upset with the whole process. I can create a web site or even post an entry on a blog with the title "Car Dealer Name Ripped Me Off." Typically, ranking well for a company name is easy, unless they are huge brands. But when it comes to a local guy or even a person's name, typically, it is easy.

SEOs can do this almost at any time and some may. Scary? Well, many jobs have their perks. :)

Forum discussion at Search Engine Watch Forums.

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Comments:

Philipp Lenssen

07/21/2006 02:49 pm

Blackmail... or free speech?

Barry Schwartz

07/21/2006 02:59 pm

Same deal. :)

Drew Stauffer

07/24/2006 05:22 pm

I have been so tempted to do this.

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