A London-based group of search engine marketing professionals has formed Search Marketing Association UK (SMA-UK), a trade association to promote the SEM industry in the UK and other parts of Europe. The group formed as an alternative to the U.S.-based Search Engine Marketing Professionals Organization (SEMPO).

The quote above is from a Clickz article named UK Search Marketers Form SEMPO Alternative.

Some of the current members include:

• Barry Lloyd
  
• Andy Atkins-Kruger
  
• Paddy Bolger
  
• Richard Gregory
  
• Edward Cowell
  
• Colin Irwin
  
• Simon Collingridge
  
• Jason Cartwright
  
• Ammon Johns
  
• Mike Grehan

The new organization can be found online at http://www.sma-uk.org/.

Forum discussion at Search Engine Watch and Chris Sherman mentions it at the SEW Blog.

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