Google: Regular Crawling Not Required For Ranking In Google

Jun 5, 2018 - 7:56 am 3 — by

Google Skate

There is this SEO myth that more GoogleBot crawler activity translates to more Google organic traffic. That is not always the case. If you have a fairly static site where you web site isn't adding new pages every day, then regular crawling is not a requirement for visibility and ranking in Google says John Mueller of Google.

Of course, if you are a news site or add new content throughout the day, you do want to see regular crawling, espesially of the new pages you added throughout the day. Because that new content is what you want Google to rank ultimately.

John Mueller responded to a tweet on Twitter saying "regular crawling isn't a requirement for visibility or ranking in search." Here is the conversation:

Click through to see the full chain.

So do not panic if you don't see regular crawling of your web site if you don't change or add new pages regularly to your web site.

Forum discussion at Twitter.

 

Popular Categories

The Pulse of the search community

Google Search Volatility

More Details

Search Video Recaps

 
Video Details More Videos Subscribe to Videos

Most Recent Articles

ChatGPT

OpenAI Working On ChatGPT Tools For Business For Analytics & Citations

Nov 6, 2026 - 10:32 am
Search Forum Recap

Daily Search Forum Recap: November 6, 2026

Nov 6, 2026 - 10:00 am
Search Video Recaps

Search News Buzz Video Recap: Google Scaled Content Abuse From Facebook, ChatGPT Search 20% Of Google & More SEO, PPC & Local

Nov 6, 2026 - 8:01 am
Google Maps

Google Business Profiles Manage Offers Help Document

Nov 6, 2026 - 7:51 am
Google

Google AI Mode Asking Searchers To Continue With This Search

Nov 6, 2026 - 7:42 am
Google

Google Shopping Dominating The European Product Search Results

Nov 6, 2026 - 7:41 am
Previous Story: Google: Algorithm Updates Impact Sites Quickly, Technical Changes Take A While To Impact A Site