Google Announces Product Schema For Image Search Months Later

Apr 11, 2017 • 7:45 am | comments (1) by twitter mastodon | Filed Under Google Search Engine Optimization

Mobile3 Google 1900px

Back in December 2016, we reported that Google now uses product schema for image search results. This was discovered by Aaron Bradley and we shared some screen shots of it in action.

Yesterday, Google finally announced that is it available for mobile images searches. Similar items is what Google is calling it and it shows like this:

click for full size

To ensure that your products are eligible to appear in Similar items, Google wrote:

  • Ensure that the product offerings on your pages have product markup, including an image reference. Products with name, image, price & currency, and availability meta-data on their host page are eligible for Similar items
  • Test your pages with Google’s Structured Data Testing Tool to verify that the product markup is formatted correctly
  • See your images on image search by issuing the query “” For results with valid product markup, you may see product information appear once you tap on the images from your site. It can take up to a week for Googlebot to recrawl your website.

Forum discussion at Twitter.

This post was scheduled to go live today but was written earlier - I am currently offline today.

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