Google: Any 3xx Redirect Does Not Lose PageRank At All

Jul 27, 2016 - 7:16 am 12 by

Google Juice

Google's Gary Illyes said on Twitter yesterday that any type of 3xx redirect, a 301, 302, or any type, of 3xx redirect, does not lose any PageRank value along the chain. So if you redirect domainA.com to domainB.com or domain.com/pageA.html to domain.com/pageB.html using a 301 or 302 or any flavor, it loses absolutely zero PageRank.

Here is his tweet:

Now, this is not new. I asked John Mueller about this during the video hangout yesterday. I said, didn't you say this not just once but twice earlier this year, and he said yes - this is not something that is new. Although, back in 2010, 3xx redirects did lose value.

At the 17:22 mark into the Google Hangout on Google+ I asked John Mueller about Gary's tweet and he said at the 19:30 mark, "that's been a while" when I said if this is new. Meaning, 30x redirects have not lose value in a while, which is what he said earlier this year.

Just to be clear, in 2013, Google said that 301 redirect does not dilute. Here is the video from Matt Cutts on this:

Forum discussion at Twitter.

 

Popular Categories

The Pulse of the search community

Search Video Recaps

 
Video Details More Videos Subscribe to Videos

Most Recent Articles

Search Forum Recap

Daily Search Forum Recap: January 9, 2026

Jan 9, 2026 - 10:00 am
Search Video Recaps

Search News Buzz Video Recap: Google Volatility, Personalized Google AI Answers, Microsoft Copilot Checkout & More SEO & PPC News

Jan 9, 2026 - 8:01 am
Google Search Engine Optimization

Google Talks On Hiring A GEO/AEO/SEO & Buying AI-Optimization Tools

Jan 9, 2026 - 7:51 am
Google Search Engine Optimization

Google: Don't Turn Your Content Into Bite-Sized Chunks

Jan 9, 2026 - 7:41 am
Bing Search

Microsoft Agents: Copilot Checkout & Brand Agents

Jan 9, 2026 - 7:31 am
Bing Search

Bing Tests Retro Local Pack In Search Results

Jan 9, 2026 - 7:21 am
 
Previous Story: NBA Players Visit The GooglePlex