Bing Leads Customers To Competitors With Their Best Match Information

A complaint from a Carpet store owner in the Bing Community shows how Bing is sending his customers to his competitors. If you search for [carpetswarehouse.com] on Bing, and mouse over the "Best Match Information" arrow on the right of the result, Bing will show the wrong information.

In fact, Bing is showing the phone number to his competitor. Here is a picture:

The Carpet guy said:

Bing is showing. "Customer service 800-686-2442." That is my competitor's phone number. How do I change to my number 1-800-565-5021.

Now, Google has had this problem in the past with Google Maps. In fact, this comes up on occasion with Google.

Bing's community manager, Brett Yount, explained how this can be fixed at Bing. He said:

Please contact support using the form located at:

https://support.discoverbing.com/default.aspx?mkt=en-us&productkey=bingcontentremoval&brand=&&ct=eformts&wa=wsignin1.0

In the drop down box, please select, "Change Best Match Information"

I wonder how long this change will take? I also wonder how Bing got his competitor's phone number.

Forum discussion at Bing Community.

Update: Nice, Bing fixed it the same day.