Can You Optimize for Stop Words in Search Results?

Dec 30, 2009 - 8:39 am 4 by

A HighRankings Forum thread asks an interesting SEO question. The question is, can you optimize for stop words in Google or other search engines?

His particular example seems flawed, in that he is calling IT a stop word and it is stopping him for optimizing for the query [it companies]. However, when I search for [it companies] in Google, it does seem to figure out, IT here stands for information technology.

But in general, is there a need to optimize for stop words? Do we have more examples of cases? If so, can it be done?

Here is a poll:

Forum discussion at HighRankings Forum.

Update: See Jill's comment below for the issue this SEO has in the thread.

 

Popular Categories

The Pulse of the search community

Search Video Recaps

 
Video Details More Videos Subscribe to Videos

Most Recent Articles

Search Forum Recap

Daily Search Forum Recap: July 1, 2025

Jul 1, 2025 - 10:00 am
Google Updates

Google June 2025 Core Update Is Rolling Out - What We're Seeing So Far

Jul 1, 2025 - 7:51 am
Google Search Engine Optimization

New Google Search Console Insights Report

Jul 1, 2025 - 7:41 am
Spiders

Cloudflare To Block AI Crawlers By Default & Pay Per Crawl Model

Jul 1, 2025 - 7:31 am
Bing Search

Who Ate The Bing Search Results

Jul 1, 2025 - 7:21 am
Google AdSense

Google AdSense New Privacy Law & Opt-Out Mechanism

Jul 1, 2025 - 7:11 am
Previous Story: Tracking Back Links: How Do You Do It?