Google URL Search Results Snippets Showing Breadcrumb Navigation

Nov 18, 2009 - 8:20 am 3 by
Filed Under Google

Google announced that when a URL is too long, they might now replace the URL in the Google search results with a "site hierarchy display," or what appears to look more like a breadcrumb trail. Technically, Google analyzes a site's breadcrumb trail and shows this instead for a "small percentage of search results."

I personally cannot trigger it yet, but many are now seeing it. Here is one example:

Google Breadcrumb Snippet

Google actually has been testing this since August. We have reports of this at Search Engine Land, RedCardinal.ie and Rob Hammond.

Forum discussion at Cre8asite Forums and WebmasterWorld.

 

Popular Categories

The Pulse of the search community

Follow

Search Video Recaps

 
Video Details More Videos Subscribe to Videos

Most Recent Articles

Google Updates

Google March 2024 Core Update Finished April 19th (A Week Ago)

Apr 26, 2024 - 4:40 pm
Search Forum Recap

Daily Search Forum Recap: April 26, 2024

Apr 26, 2024 - 4:00 pm
Search Video Recaps

Search News Buzz Video Recap: Google Core Update Updates, Site Reputation Abuse Coming, Links, Ads & More

Apr 26, 2024 - 8:01 am
Google Search Engine Optimization

Google Publisher Center No Longer Allows Adding Publications

Apr 26, 2024 - 7:51 am
Google

Google Tests Placing The Snippet Date Next To URL

Apr 26, 2024 - 7:41 am
Google

Google Breaks Out Googlebot IP Ranges For User-Triggered Fetchers

Apr 26, 2024 - 7:31 am
Previous Story: Google Poland: Scam Ads in Polish AdWords