Google AdWords Does Not Use Google Analytics Data for Pricing Keywords

Jun 13, 2006 • 7:58 am | comments (0) by | Filed Under Google Ads (AdWords)

Normally, I would not point to a thread that discusses rumors that I know are misguided. But at a thread at WebmasterWorld the official AdWordsAdvisor from Google replies to the speculation that Google uses data from Google Analytics (conversion data) to determine the price a keyword should cost. Here is AdWordsAdvisor's response;

This is a theory that seems to have acquired an (inaccurate) ring of truth through repetition - and I'd like to comment in as straightforward a way as possible:

AdWords does not currently (and has no plans to) use any information from Analytics or Google conversion tracking to set minimum CPCs.


Forum discussion at WebmasterWorld.

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