The Importance of 301 Redirects And Google Canonical URL Issues

Apr 4, 2006 - 8:10 am 1 by

There is an excellent recent thread named Canonical URL problems results in two sites in Googles eyes where Dayo_UK explains the current issues with having a domain name without 301 redirecting the non www to the www.

He uses Matt Cutts's blog as an example, saying;

mattcutts.com/blog/2005/10/ is not indexed under the non-www and if you query all the DCs you will see that it references the www on a "mattcutts.com/blog/2005/10/" search as the page.

So you would probably think that the Canonilization process is working correctly - and we would assume that Google thinks that mattcutts.com/blog/2005/10/ is the same page as www.mattcutts.com/blog/2005/10/

But if you do a PR check on the non-www and the www pages you will start to see that they are in fact split - the non-www has no PR while the www has PR accross the DCs.

Dayo_UK explains that Matt's site "survived the site split" effect of the canonilization process. But many sites are not. Matt most likely survived it due to the number of fresh inbound links to his site.

So if you have an ordinary site and the non www version is not 301 redirected to the www version (or visa versa) then you should probably look deeper into this thread and make that decision. You can easily check your header status at this or this tool.

Forum discussion at WebmasterWorld.

 

Popular Categories

The Pulse of the search community

Google Search Volatility

More Details

Search Video Recaps

 
Video Details More Videos Subscribe to Videos

Most Recent Articles

Google

Google AI Overviews Pushing Searchers Into AI Mode, Drops Show More Button

Aug 28, 2026 - 1:30 pm
Search Forum Recap

Daily Search Forum Recap: August 28, 2026

Aug 28, 2026 - 10:00 am
Search Video Recaps

Search News Buzz Video Recap: Google GoTo Parameter Fight, PDFs Go Missing In Google, SEO For AI Responses & Google and Microsoft Ads News

Aug 28, 2026 - 8:01 am
Google Ads

Google Ads Book Buttons Expand To Search & Performance Max

Aug 28, 2026 - 7:51 am
Google Search Engine Optimization

Google Announces Search Updates For Transparency, Actionable Updates Get Blog Posts

Aug 28, 2026 - 7:41 am
Google

Google Preferred Sources, Tailor Your Feed & Search Profiles Are Different

Aug 28, 2026 - 7:31 am
 
Previous Story: Google Enables "Add To Google" Buttons