Google Personalizing Results Beyond the Remove Result Feature

Mar 14, 2006 - 8:14 am 1 by

Google personalizes the results of some of those who search while logged into their Google Account. You should see a "Turn OFF Personalzied Results" message on the page some where, if your results are being personalized. We do not know exactly what criteria Google uses to personalize the results, but you can expect it to relate to your search history, click behavior from the engine and other search behavior. The thing is, some people do not realize the results are being personalized.

Barry Welford, Cre8asite Moderator, started a thread named Does your browser affect rankings? He believed, at first, it was a browser based personalization of his results. Not until later did he find out it was based on his Google search history. Does that mean that Google personalized search is not obvious to the user? Should it be explained clearer? Or should it just work as is?

I have a tough time arguing against either side of the debate. One one hand, serve the best results for the individual and no need to tell them more (it just confuses things). On the other hand, if you are changing the editorial purity of the results based on any criteria, even personalized search behavior, then you must clearly label the page as so. For Barry W. to miss that, it can't be clearly labeled.

Forum discussion at Cre8asite Forums.

 

Popular Categories

The Pulse of the search community

Follow

Search Video Recaps

 
Google Weekend Volatility, Google On Search Leak, Elizabeth Tucker Interview & Apple Intelligence - YouTube
Video Details More Videos Subscribe to Videos

Most Recent Articles

Search Forum Recap

Daily Search Forum Recap: June 19, 2024

Jun 19, 2024 - 10:00 am
Google

Report On If Google Showing Fewer Reddit Links In Search?

Jun 19, 2024 - 7:51 am
Google

Google AI Overviews FAQs Including Why You Can't Disable AI Overviews

Jun 19, 2024 - 7:41 am
Google Search Engine Optimization

Google: Two Common Reasons When A Spike In Crawling Is Bad

Jun 19, 2024 - 7:31 am
Google

Google Tests Two More People Also Ask Results (6 PPA)

Jun 19, 2024 - 7:21 am
Google Maps

Google Local Panels Gains Menu Button

Jun 19, 2024 - 7:11 am
Previous Story: Google Steps Up Webmaster Spam Warning Emails