Wedding Registries Being Indexed Causing Fraudulent Registry Orders

Mar 9, 2006 • 2:39 pm | comments (9) by | Filed Under SEO - Search Engine Optimization

My finance calls me, she is all nervous, she says people are placing fake orders on our registry. She starts listing off names of people and their location. I never heard of any of the people she lists off. The list of people are names of people who have placed orders on our various gift registries but we have never received any of those items. What is even more out of the ordinary is that some of the items in the registries have order quantities of 10 or more, when we only request one. So I ask some of my SEO buddies what they think...

Oilman told me that what is likely happening is that the registry is being indexed by a search engine or two. People are searching for product, finding our registry and ordering the items, without knowing it is from a registry. The issue is, my finance now needs to zero out all the 'fraudulent' gift orders. This way people who think we have 10 items know we really have none and can buy it for us. Yea, she is pretty upset with me about this.

I wonder if the 220 others from Crate & Barrel and 800 others from Bed Bath & Beyond in my position are being scolded for this as well?

Forum discussion at Search Engine Roundtable Forums.

If you are a digger, try to dig this story.

Previous story: Is Your Site One of the "Chosen Ones?"
Ninja Banner
blog comments powered by Disqus