Here is a recap of what happened in the search forums today, through the eyes of the Search Engine Roundtable and other search forums on the web.
Search Engine Roundtable Stories:
- Signs Of Another Google Search Ranking Algorithm Update
I am seeing signs both in terms of early chatter within the SEO community and industry and the automated tracking tools of an update brewing. The update may have started some time last night, but let's say this is currently an unconfirmed August 1st update. Google has not pre-announced any core update but who knows. - Google My Business Has People Also Search For Feature?
Keyser Holiday shared screen shots in the Local Search Forums showing how a local knowledge panel had the people also search for / people also ask feature in the local knowledge panel for a business listing. What is even more confusing is that you can edit the contents of what the people also search for as well! - Interesting Google Search Ranking Tidbits From A Private Dinner In 2017 With Gary Illyes
Dan Shure posted on his podcast his audio notes from after a private dinner with Gary Illyes of Google from April 4th 2017. Basically, they had a dinner, after the dinner when Dan got into his car, he took audio notes of what he remembered from that dinner. - Google Suggested Clips Play In Search, No Longer Take You To YouTube
Google has recently changed it so the suggested clip, where Google search jumps you to a portion of the video with the answer you are looking for, no longer takes you into YouTube.com. Instead, it overlays a window, a modal, that plays the video in a black frame above the Google search results. - Beware: Google Ads Expands Broad & Phrase Match To Include Keyword Close Variants
Yesterday, Google announced that in the coming weeks broad match modifier and phrase match keywords will also begin matching to words within the search query that share the same meaning as the keyword. The SEM/PPC community is not surprised but still very frustrated by this news. - Google Wolf Wall
Google has a room in its Dublin office with a wolf coming out of it, or at least some sort of artistic looking wolf. I wonder if people walk into it by accident when walking to the other side of the
Other Great Search Forum Threads:
- Related searches carousel within medical knowledge panel #google #serp #mobile https://t.co/BP0euNu0IA, Valentin Pletzer on Twitter
- Chrome 76 Blocks Flash by Default, Has Better PWAs Installs, WebmasterWorld
- Chrome's Lighthouse now shows costly third-party resources in your page and the size/time to load them: https://t.co/FYpJT9P7C9. Available in the extension today or DevTools in ~Chrome 77: https://t.co/7Usf0s3Ewe https://t.co, Addy Osmani on Twitter
- Google getting planet scales wrong https://t.co/wq5Bs4wuuT https://t.co/BDMsUmrpq6, Space Facts on Twitter
- August 2019 AdSense Earnings & Observations, WebmasterWorld
- I completely lost my trust in "Content Is King", BlackHatWorld
Search Engine Land Stories:
- Demystifying visibility metrics in Google Ads
- New guide–Local Marketing Solutions for Multi-Location Businesses
- Bing is asking for feedback on its Webmaster Guidelines
- Google extends same-meaning close variants to phrase match, broad match modifiers
- Video: IBM’s SEO, Tanu Javeri, on importance of internal linking and video SEO
- Google App campaigns expand to Discover feeds, AdMob testing ads on app loading screens
Other Great Search Stories:
Analytics
- A new way to unify app and website measurement in Google Analytics, Google Blog
- Digital Debrief – New App + Web Properties in Google Analytics, Krista Seiden
Industry & Business
Links & Promotion Building
- Producing Holiday Content That Performs, Searchmetrics
- Building your outreach list, Builtvisible
Local & Maps
- Apple Maps in iOS 13: Sights Set on Google, MacStories
- Low-Hanging Technical SEO Fruit for Local Ranking, Street Fight
- Google Maps 10.22.0 Beta Is Available To Download With Bug Fixes And Improvements, TechHX
- Google Tweaks Local Scroll Pack Yet Again, Mike Blumenthal
- Have you claimed your Apple Maps listing?, BizWest
Mobile & Voice
- Get help from the Google Assistant on your DISH Hopper, Google Blog
- Google Assistant Updates feed adds music, weather cards, 9to5Google
- The complete list of Google Home and Google Assistant commands so far, CNET
SEO
- The Local SEO Data Jackpot You Missed: Google Analytics – Search Console Integration, Local Visibility System
PPC
- New innovations to grow your app business with ads, Google Blog
- 3 Common Reasons Marketers Don't Invest in CRO, PPC Hero
Search Features
