There seems to always be a thread going on at Search Engine Watch Forums on a heated topic such as SEMPO, SMA-NA, SPAM, Cloaking, and many other ethical debates fought about within the SEM community. One currently taking place at SEW Forums has just been closed, but it was named Is Black Hat SEO a form of Hacking? A great topic, one of which I did not participate in, due to the lack of time.

But the reason I point you to this thread is because of the last post Danny Sullivan made before closing it for the holiday weekend. The last post summarizes a collection of heated SEW threads. I'll quote Danny's post below:

• Spamming Versus Creative / Real World SEO Tactics

• Spam - How Do We Fix The Problem?

• The Great Doorway Debate

• Improving The Reputation Of The SEM Industry

• An SEM Code Of Conduct?

• SEMPO & The SEM Reputation Problem

• whitehat vs. blackhat, it is all BS

• Low, Medium, High Risk SEO tactics

• when is a page "spam"

• Guerilla Marketing & Underhand Tactics - All Fair in Love and War?

• Cloaking 101 - Questions and Answers

• Ethical Standards and The Search Engine Marketing Industry

• Confessions of a White Hat Content Spammer: What I've Learned by Ignoring Google

• Black Hat, White Hat & Lots of Gray

• Ethical Search Engine optimisation Explained

• What is Spam? - SES NYC 05

• SEM Industry Biggest Growing Pains

• Cloaking, load of BS?

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