Google Red "Live" Label In Mobile Search Results

Oct 9, 2015 - 8:19 am 1 by
Filed Under Google

Google Math Chalkboard

Google is testing a new label in the search results, specifically found in the mobile search results. The label is in red and says "Live." I assume it highlights live coverage of a news topic, that is breaking and happening in real time.

Bryson Meunier posted a screen shot of it on Twitter, here is a copy:

Google Red Live Label In Mobile Search Results

The LIVE label highlights a story from the Guardian that says "live" in the title tag of the page and seems to be live blog coverage of the suspension of Sepp Blatter, which broke yesterday.

Google is constantly testing, but I'd be surprised if this "live" label sticks and gets past the tests.

Forum discussion at Twitter.

 

Popular Categories

The Pulse of the search community

Follow

Search Video Recaps

 
Google Core Update Flux, AdSense Ad Intent, California Link Tax & More - YouTube
Video Details More Videos Subscribe to Videos

Most Recent Articles

Link Building

Google: Ignore Link Spam Especially To 404 Pages

Apr 23, 2024 - 7:51 am
Google Search Engine Optimization

Google: We Have Taken Action On Some Parasite SEO In Recent Update

Apr 23, 2024 - 7:41 am
Bing Search

Mikhail Parakhin Breaks Silence On Mustafa Suleyman Of Microsoft (Kinda...)

Apr 23, 2024 - 7:31 am
Google Maps

Google Business Profiles Gains Select Preferred Menu Source

Apr 23, 2024 - 7:21 am
Google Search Engine Optimization

Google: Crawl Budget Goes Across All Googlebot Crawling, Not Just Web Search

Apr 23, 2024 - 7:11 am
Blog Administration

Programming Note: Offline For Passover

Apr 22, 2024 - 4:05 pm
Previous Story: Google AdSense Sign Up Process Now Faster