Google Ads announced it will add a new optional verification to verify the affiliation of the advertiser/individual with the organization they are verifying. This starts sometime this month, June 2024, but it is not clear to me what the new verification is exactly.
Google wrote:
In June 2024, Google will update the advertiser verification program to add a new optional verification to verify the affiliation of the advertiser/individual with the organization they are verifying. There will be no adverse consequences for failing to complete this new verification process.
That is all I got, I wish I knew more...
Do any of you have any ideas?
Forum discussion at X.
Note: This was pre-written and scheduled to be posted today, I am currently offline for Shavout.
Update: Google posted over here a new line that reads, "You will need to provide and verify your organizational email to establish your affiliation with the verified organization."
