Entries from Search Engine Roundtable tagged with 'vegas'

Conference Coverage Recap: SES Chicago & PubCon Vegas 2007

Our coverage of the December search marketing conferences is now complete. We have extensive coverage, in raw-live format from SES Chicago and PubCon Vegas. Both conferences were a huge hit and lots of fun and learning took place. Again,...

International and European Site Optimization

Kim Frederiksen - Addvisors - Case Study Find an Edge - more business - better business - cheaper business Case Study - VIP Properties - ppc was getting to expensive 8.7 millionaires in the world - 2.9 in NAmerica -...

CSS and HTML Coding Today

It seems that half of the panel was unable to make it at the last minute. Marc Juneau - Nolagraphics.com Gives his background - started at GoDaddy and now has own company. History of Web - 1 site to 160...

Alternative Discovery and SEO - Feeds, PDF's, and Blog SEO

Rick Klaus - Feedburner/Google - SEO for Blogs and Feeds - Google does not index RSS/Atom content - social netowrks encourage feed distribution - Feedburner's "pro" features are free - one of the large upsides to being bought by a...

SEO Design and Organic Site Structure

Speaker 1: Mark Jackson – VIZION Interactive, Inc. I will cover getting your site to do well and traffic – not the end of the game; you need to convert and be successful on all browsers. I will cover keyword...

Web Hosting Industry Overview

A web site cannot exist without hosting. This is an area that is often poorly researched by site owners. This session reviewed current issues with the web hosting industry and touched upon on hot topics including shared hosting, shared IPs,...

Effective Domaining Strategies

Brett has each person give a background on themselves. Each quickly does so. Monti plugs the domain auction @ 3PM later today. Domain names as a marketing tool Mark Klein - Sedo Background: - descriptive "direct navigation" - this is...

Domain Names and Trademarks - Legal Issues

Clark Walton, Esq. - Domain Name Law Diffe cant hide - Domain privacy services between UDRP and ACPA Register your trademark - stay away from trademarks of others You cant hide UDRP - uniform dispute resolution policy - binding arbitration...

Optimizing Your Site for Contextual Ads

Jaan Janes - SVP, Business Development, Pulse 360 Talks about Pulse 360 and what they do. Relvancy - Shows some good examples that his company does and some bad ones by Google. Relevancy: Do your ads even matter? Alot of...

Link Baiting - 96 Different Strategies

Todd Malicoat - stuntdubl.com - Hook Combinations for Successful Linkbaiting Shows a photo of B-Real of Cypress Hill (I am able to call it out before anyone - all those years of listening to Cypress Hill payoff) 95 Thesis -...

Link Building Campaigns and Strategies

Chris - Moderator Founder of DMOZ Jim Boykin - We Build Pages The presentation isnt flashy and until the other day there wasnt even a presentation *some chuckles* The Questions: What link building methods have changed? - Link Trades -...

Social Marketing 101

Social Media is hot in 2007 and should continue in 08. Rand is up first. Social Media Marketing Essentials - he has 2 presentations. socail Media 101 (pure basics) - 60 websites worth watching (more advanced) Rand takes a vote...

PPC 101 – Beginner to Intermediate Level

Moderator: Christine Churchill. Will talk about copywriting secrets. Better qualified traffic if better ads. Things to remember is competitors have same problem, 25 words or less. Harder to be concise when you have less room. Takes creativity and thought to...

SEO 101 - The Timeless and Classic Hits

This is a Q & A Intro to SEO 101 session with Jill Whalen, Bruce Clay, Jake Baillie, Bill Slawski, and Ash Nallawalla. Q: How important are on page factors now relative to off page factors? A: Bruce: If you...

Are You a Blogger Going to Pubcon? Show Tickets Available!

If you're a videoblogger or a blogger who might be able to write a review about some Vegas shows, you might be interested in the 500 tickets that Joe Morin scored for you. You will need to meet some criteria,...

WebmasterWorld PubCon Vegas 2006 Recap

I am back from the PubCon Vegas conference. It was the best PubCon ever, in my opinion, Brett totally did an awesome job, even without his wife not being able to come (we noticed). This conference is much more laid...

Interactive Site Reviews and SERP Quality Control Forum

With Matt Cutts, Tim Mayer, Greg Boser, Todd Friesen, Danny Sullivan and modded by Jake Baillie. This is a site review forum, so my not taking won't be so great... It is just funny how people trash on these sites....

Spider and DOS Defense - Rebels, Renegades, and Rogues

Vanessa Fox from Google to talk about bots... The basis is that major SEs bots behave well, they do not all use the same syntax, test your file to make sure you're blocking and allowing what you want and use...

Forums and Communities : Building and Optimization

Roger B. Dooley is up first. there are youth oriented communities, the challenges include population changes from yea tot year, behavior issues and generation caps. But they spend a lot of time online, they are a desirable demographic and they...

Special Guest Keynote - Danny Sullivan - Search Engine Land

Brett Tabke welcomes everyone. He recaps things and talks about the schedule for today... He blamed Danny for breaking the news about the new sitemap protocol. He then talks about Danny resigning from SEW and how he asked Danny to...

Yahoo! Rents Out Hugh Hefner's Sky Villa in Palms Hotel

I was lucky enough to be invited to Yahoo!'s party last night at the Palms Hotel. Yahoo! rented out the Hugh Hefner's Sky Villa, which I hear goes for 40k per night. They had Chris Pierce performing live with his...

Super Session : Search and Research on a Rail

Tom Hughes from Sentient Services was up first. Brand positioning research presentation. While we are delivery web site performance, we are also delivering brand performance. Why should I care about brand experience? The web site is the front line for...

Duplicate Content Issues (Yahoo & Google)

Amanda Watlington was up first. The typical causes of duplicate content include many. Tools to detect dup content include your ability to search, take content of 10 words and search on it, also see cyberspyder or webbug, domain ownership info...

What Every Webmaster Should Know: PHP, PERL, ASP.net

Ted Ulle gets up at the podium and welcomes every body. Adam Young is first up, WMW PHP mod forum. He explains that you can do anything with scripting. It is more important to know what you want done, versus...

New Age of Web Advertising Keynote by John Battelle

Last time he spoke here was New Orleans and it was before FM and his book. He showed an industry narrative, and calls this the third wave of tech and culture. Between 1970 and 1980 they had Digitize Back Office...

Special Afternoon Keynote by Jon S Von Tetzchner of Opera

Brett praises Opera.... Jon S Von Tetzchner is now up... They make browsers. They put the browser on anything out there. PC, Mac, Linux, Solaris, etc. You can also run it on your mobile, nintendo, etc. all running the same...

Corporate Mega Site SEO Management

Todd Friesen is modding. Andrew Gerhart from Primedia was up first. They acquired an auto site with tons of strengths... The weaknesses of the site are that; entire site was built on a flat file CMS, code is a mess,...

Affiliate Strategies and Content Strategies

Jake Baillie is moderating this panel. Elisabeth Archambault was first up, her aka is buckworks. She is not anyone's super affiliate. She pays more in taxes then what she earned teaching in a community college. Content for affiliates... Optimizing an...

Feeds and Other Alternative Optimization Opportunities

Greg Jarboe of SEO-PR.com was up first. He shows a slide of news search, vertical search, local, blog and social search, as they are used more and more by agencies and marketers. MarketingSherpa tested the tactic known as SEO PR....

Feeds, Blogs, News, and Social Search (FeedBurner, Digg, Topix)

A bit late to this panel, got caught talking outside in the lobby. Niall Kennedy is up on the stage, he is currently talking about wikipedia. He is now explaining web feeds as alternates. They are highly structured, discovery by...

WebmasterWorld Pubcon Kickoff Keynote Address - Guy Kawasaki

Guy Kawasaki from Garage Technology Ventures, worked at Apple in the past. He makes fun of PC's and then begins his keynote. He worked at Apple in the mid 90s and he was responsible for convincing companies to write software...

WebmasterWorld PubCon 2006 Conference Introduction

I walk down from the conference hotel across the street to the conference center. As I am slowly lifted via the escalator up to the conference area, I see this line forming. The line must have been hundreds of people...

PubCon Coverage Today

Today, we will be covering the WebmasterWorld PubCon conference. I will try to get some hot forum threads up as well, time permitting. Check out our WebmasterWorld PubCon 2006 Coverage Schedule....

Danny Sullivan to Keynote at WebmasterWorld's PubCon Vegas

Brett Tabke just announced at WebmasterWorld that Danny Sullivan will be keynoting at the next PubCon, in Vegas 2006. WebmasterWorld is proud to announce that Danny Sullivan will keynote WebmasterWorld's PubCon Las Vegas this November. Sullivan said he was looking...


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