Entries from Search Engine Roundtable tagged with 'trademarks'

Most SEMs Prefer Google's New U.S. AdWords Trademark Policy

About a week ago, we asked our readers if they like or dislike the new AdWords trademark policy. The new policy gives some advertisers the ability to use trademarked terms in the ad copy. We asked our readers if they...

Poll: Do You Like Google's New AdWords Trademark Policy?

While my wife was giving birth to our baby, Google sent me an email telling me they have made a serious change to their AdWords trademark policy. The AdWords blog explains that now, in the US, advertisers can use the...

Individual Files Trademark for "SEO"

I remember working as a private investigator and visiting the United States Patent and Trademark Office way too often as part of my job. And when I read Sarah Bird's post on SEOmoz about an individual named Jason Gambert who...

Google AdWords Changes UK Trademark Policy To Match US Policy

The UK PPC Blog reports that Google AdWords UK has changed their AdWords trademark policy to be more aligned with the US policy. An email sent to him said: If you’ve submitted a complaint letter requesting that we prevent advertisers...

Australia Takes Google to Court Over Sponsored Links

The forum community is buzzing about Australia's recent decision to sue Google over deceptive search ads. WebmasterWorld goes into the suit in more detail, citing a Sydney Morning Herald news article: The ACCC (Australian Competition and Consumer Commission) said the...

Google Loses German Gmail Trademark

Earlier this week, Google lost a lawsuit against a German trademark holder, Daniel Giersch, which bars the search engine giant from using its trademark in that country. As Barry reports, similar restrictions are in effect in the United Kingdom and...

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