The 2nd Search Engine Strategies Latino event, run by Nacho Hernandez, was a hit. The event took place in Miami, Florida over the past two days. Thanks to three volunteering contributors, we were able to provide coverage of eleven of...
The 2nd Search Engine Strategies Latino event, run by Nacho Hernandez, was a hit. The event took place in Miami, Florida over the past two days. Thanks to three volunteering contributors, we were able to provide coverage of eleven of...
The following was liveblogged at Search Engine Strategies Latino by Dave Rohrer. Moderator: Jessie Stricchiloa, Founder, Alchemist Media Inc. Speakers: Todd Sarouhan, President, GoVisitCostaRica.com Guiherme Gomide, CEO and Founder, Midia Digital Alex Ortiz, Senior Specialist, Google Analytics Alex When Google...
Search Marketing with Latinos: Roundtable Landscape and Tactics Track Tuesday, June 19, 2007 – 3:30p-4:45p Moderator: Nacho Hernandez, Founder and CEO, iHispanic Marketing Group Panelists: Rafael Jimenez, General Manager, Advertising and Publisher Group, Yahoo! Hispanic Americas Andre Frugiuele, Sales Account...
This session at Search Engine Strategies Latino 2007 has been covered by Dave Rohrer. Moderator: Nacho Hernandez Speakers: Matias Perel, Founder and CEO, Latin3 Brad Geddes, Director of Search, LocalLaunch.com Johnathan Mendez, Founder & Chief Strategy Officer, OTTO Digital Alexanre...
Fundamentals Track Converting Visitors to Buyers; Persuasion Architecture Tuesday, June 19, 2007 – 1:45p-3:00p First Speaker: Jeff Eisenberg, Future Now, Inc. Is everybody really full? No? Good. It’s hard to pay attention when you’re really full. If a tree falls...
The following live blogging post comes from our friend Dave Rohrer. Search Term Research & Targeting The bedrock to success with search engines is understanding which search terms to target. Fail in that and your audience may never find you....
SES Latino 2007: Miami SEM Campaign and Project Management Monday, 1:45-3:15p -- Landscape and Tactics Track Moderator: Nacho Hernandez, Founder and CEO, iHispanic Marketing Group Speakers: Martin Gallone, Marketing Manager, MercadoLibre Frank Watson, Head Search Marketing, FXCM Alexi Huntley, Anthropologist/Marketing...
The following liveblog comes from Dave Rohrer. Landscape & Tactics Track Search Landscape: US Hispanics & Latin Americans How do Latino searchers in both the U.S. and Latin America interact with search engines? Do they have a preference in language...
This Search Engine Strategies Latino 2007 Keynote has been brought to us by Li Evans. Thanks, Li! Keynote Conversation – SES Latino 2007, Monday June 18, 2007 * Gonzalo Alonso, General Manager for Spanish-Speaking Latin America, Google * Nacho Hernandez,...
Landscape & Tactics Track Tapping into US Hispanics & Latin Americans via Search Moderator: Nacho Hernandez First Speaker: Emerson Calegaretti, VP Client Development, Latin America, Acronym Media. Emerson is based in Brazil. It’s amazing the audience is double what we...
While Barry and I are in our offices in New York, Dave Rohrer and Carolyn Shelby are doing SES Latino Conference reporting for us, which is happening right now in Miami, FL. Here are Dave's liveblogged notes for the first...
Next month is a pretty busy month for conferences. Week after week, we have conferences to attend most of the month. The Search Engine Roundtable will have representatives at each conference, covering the sessions live for you. The first conference...
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