Entries from Search Engine Roundtable tagged with 'match types'

An advertiser notes in a WebmasterWorld thread that Google's Learning Center module has an interesting piece of content, under the section 3D, Targeting/Keyword Targeting. It said: Note: Partner sites don't recognize keyword matching options. Therefore, all keywords on these sites...

Posted on January 29, 2009 3:52 AM

There is an interesting paid search thread over at WebmasterWorld on the topic of using match types. For newbies, match types basically give you the ability to tell how specific or broad you want Google to match your keywords. So...

Posted on January 14, 2009 8:17 AM

A fairly basic but confusing question in the pay-per-click auction space of search advertising is often around the topic of match types and the auction around it. One question asked at a Google Groups thread asks if I am bidding...

Posted on November 3, 2008 7:49 AM