Entries from Search Engine Roundtable tagged with 'conversions'

Help! I Rank #1 But Have No Customers!

A SitePoint Forums member did everything right, or so he thought: he ranks #1 for their target keyword phrase, but they have no customers. Where did he go wrong, or what can he do to right the situation? Forum members...

A Higher Pay Per Click CTR Does Not Always Lead To More Sales

Rand Fishkin made an interesting comment on ad optimization in a recent blog post. At the bottom of his post, he adds: high CTR doesn't always mean better conversions, though there is often some correlation This quote was then taken...


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