Can you believe it, it is almost a year since the first ever SMX Advanced show hit the stage. Next week is the second SMX Advanced show, following several successful SMX presentations, hosted by Danny Sullivan. Like always, we at...
Can you believe it, it is almost a year since the first ever SMX Advanced show hit the stage. Next week is the second SMX Advanced show, following several successful SMX presentations, hosted by Danny Sullivan. Like always, we at...
The Internet Marketers of New York, which I am a member of, is hosting a charity event during SES NY, in just a few weeks. The charity event takes place on March 18th at the Black Finn on 218 East...
Yesterday was both a significant day for myself and the SEO/SEM/SMO community in Israel. For the first time, we held a public and organized Search Marketing event in Israel. For the first time, I hosted or moderated the event. Typically,...
SphinnCon Israel has officially sold out today. In fact, we added 15 additional seats, increasing our capacity to 165 people from our original 150 people. I apologize to all those that did not get to come to the first ever...
I would like to formally announce the first SphinnCon event, a "Low-Impact Networking Event" under the SMX brand and Sphinn brand named SphinnCon Israel. It is my hope that the small half day event will turn out to be a...
If you live in the Dallas/Fort Worth area of Texas and want to know of 51 essential tools for SEM, Jeff Martin has announced that there will be a meetup at the Renaissance Hotel in Richardson, TX on October 15,...
One of the Search Engine Roundtable's trademark features is our extensive, quick and comprehensive coverage of the major search marketing conferences available to the community. Most of our readers see the hard work we put in time and time again...
A Search Engine Watch Forums thread on "Guiding the Future of Search Engine Strategies" has finally started to pick up some steam. Ammon Johns offered some suggestions and then finally, the "future of SES," Kevin Ryan stepped in to make...
As I was checking some upcoming conference websites yesterday after recovering from a great SMX Advanced conference, I noticed that Brett Tabke's head all of the sudden showed up on the SEO Class website. I hadn't seen that before, but...
The conference competitiveness has really started to heat up while at SMX. Rand reported of rumors of exclusivity contracts that speakers who wanted to speak at SES conference had to sign. In this contracts, SES supposedly did not allow speakers...
Next month is a pretty busy month for conferences. Week after week, we have conferences to attend most of the month. The Search Engine Roundtable will have representatives at each conference, covering the sessions live for you. The first conference...
Seems like there has been a recent influx of new SEO seminars and conferences this year. Here are a list of the upcoming events, all pulled from our roundup in the 3/1 SearchCap. Maximizing the Impact of Paid Search Listings...
I know I am not in London now, but Liana “Li” Evans is and she has sent over a session from SES London for me to post. Amanda Watlington Video has grown explosively Video presents optimization problems – there is...
I know I am not in London now, but Liana “Li” Evans is and she has sent over the keynote session from SES London for me to post. Keynote Speech with Matt Cutts of Google Chris welcomes everyone, introduces Matt...
There are two conferences coming up, outside of the Search Engine Strategies and WebmasterWorld's PubCon events that I would like to bring your attention to. The first is Elite Retreat where Jeremy Schoemaker and friends are running the second ever...
Hello all...this is a late addition to the Chicago SES 2006 coverage we did last week. I apologize for not getting it up sooner, but I have been lagged like Barry. :) This was gracefully submitted to me by my...
In case you missed it, we at the Search Engine Roundtable covered about 40 of the sessions at the Search Engine Strategies conference. I would like to thank again, Chris Boggs, Kim Krause Berg (Cre8PC) and Robert Kerry (evilgreenmonkey) for...
This session is moderated by Detlev Johnson who is Director of Consulting for Position Technologies. It turns out that this was a purely Q&A slot, so I've included some of the Questions and Answers below. 1. What can I do...
In House: Big PPC Moderated by Jeffrey Rohrs. First up is Beth Morgan from Red Bricks Media. She will discuss internal competition, units competing against each other. Gives a list of potential ways that can happen, including “generation gap,” when...
Chris Sherman mods the panel with: Yahoo's Tim Converse Google's Adam Lasnik Windows Live's Eytan Seidman Ask.com's Vivek Pathak Q: For promoting a new web site, you run into problems with the sandbox or trustbox. What is more trustworthy, etc....
I probably covered or sat on the Meet the Crawlers session dozens of times. So not sure how much new stuff you'll get out of me from this panel. This used to be the go-to panel, until people realized the...
He starts off with some jokes, I think people giggle to be nice. ;-) He explains that January 2005 was a huge month. With the CES, Google, Yahoo, etc. were there and it made him think that it is not...
The room is so empty right now, modding is J. Rohrs. Heather Frahm, co-founder, Catalyst on-line She showed an example of a high cholesterol paid search ad, by pfizer. She shows examples of the ads, who uses what text and...
This session is moderated by Detlev Johnson who is Director of Consulting for Position Technologies. Detlev begins by welcoming people to the session which aims to shed some light on what link baiting and online viral marketing is, and more...
Shari Thurow from Grantanstic Design CSS is an html addition allowing webmasters to control design, placement of elements, etc. You can use it to change the look of a site very quickly and easily. It also decreases the download time...
This session is moderated by Danny Sullivan, who runs Calafia Consulting and Search Engine Land. Danny kicks off by welcoming everyone to the session which covers the process and ethics behind buying and selling links for SEO and/or traffic reasons....
This session was contributed by Amy Edelstein of Ascent Copywriting. It’s 8:50 am, just before what’s meant to be Danny Sullivan’s first moderated session this morning on Advanced Linking. But frankly, all the buzz over double espresso and avocado tofu...
Jeffrey K. Rohrs is moderating this panel, a new panel for SES. Anton Konikoff from Acronym Media is up first. He starts off explaining that he is a fan of affiliate marketing. They have a brand new affiliate program, they...
This session was going to be moderated by Jeffrey K. Rohrs, although due to a delayed flight, Tim Daly filled in for him. Tim from Sendtec gives a brief description of Search Arbitrage, where PPC advertising is purchased for the...
Chris Sherman is the moderator of this panel, the room is very empty. Why? Maybe because it is the first session of the morning or maybe because people assume it isn't a big deal, when it is. Chris puts up...
Mobile Search Engines Moderated by Danny Sullivan. I cam in a little late because Danny lied at the end of the last session and said we had a half hour break. His fault. :) Anyway, Paul Yiu from Yahoo! was...
Detlev is modding up this session. I may leave this session early, to prep for the Search Pulse podcast at 7pm (EST) at WebmasterRadio.FM. Bill Hanekamp from Microsite.com is up first. He said he is a fan of micro sites...
This session is moderated by Detlev Johnson, who is the Director of Consulting for Position Technologies. Detlev starts off by explaining that the session will cover how to help the search robots index your site and also keep out the...
Mobile Search Optimization Moderated by Danny Sullivan Jason Prescott from Red Door Interactive. Talks about some stats related to mobile. By 2010, over 300 million will be using mobile phones and PDA’s. The five big verticals of mobile: Consumer Package...
Rebecca Lieb is modding up this panel. Jennifer Slegg, JenSense.com, Jenstar, etc. is up first. - Use titles effectively, a basic SEO principle, applies here - Use meta tags, there is evidence that they influence your contextual ads (both keywords...
Getting Traffic from Contextual Networks Moderated by Detlev Johnson from Position Technologies. Unfortunately there are only about 30 people in the room…must be another session that is drawing lots of folks. Detlev introduces the concept of contextual advertising, and advises...
Jon Glick from Become.com to present Beyond Ink's presentation. Duplicate content can be multiple homepages on different URLs. Different links to several different URLs and dynamic URLs. Search engines want one copy of your content, not duplicate pages. You can...
This session is moderated by Andrew Goodman, who is the founder of Page Zero Media. Andrew starts off the session and mentions that it doesn't appear to have pulled in a large audience compared to the other sessions, although it's...
We seem to be starting a bit late... Some technical difficulties with Google's presentation. I offered my VGA to HDMI cable for Amanda's Mac to connect to the projector. Now they can begin. I seriously wonder where the world would...
As we were elevated up towards the keynote ballroom, the presence of a higher force was there. (ok, scratch that). But there were tons of people waiting for the ballroom's doors to open to let us in to the keynote....
Video Search Optimization Yesterday, I missed the coverage of the first panel of the week, due to various reasons. However last night at the SEMPO meeting, I saw my good friend David Carberry from Advertising.com, and he said he could...
This session is moderated by Rebecca Lieb, who is the Executive Editor of The ClickZ Network. Rebecca Lieb starts off the session with a brief introduction on how social media has come from a "geeky medium" into the mainstream. Today's...
Ad Testing: Research and Findings Moderated by Andrew Goodman Came in a couple minutes late during Anton Konikoff from Acronym Media’s presentation. He is speaking about advanced topics with testing. Covering the fundamentals of ad testing: where can you test?...
Working with Ad Agencies Moderated by Danny Sullivan. The idea behind this session is to try and cover ways for specialized marketers to communicate with Ad Agencies. Janet Driscol Miller, from searchmojo. She gives an overview of how they have...
Andrew Goodman is moderating this session, he gives a nice intro - and says we are currently missing one of the speakers. Kelly Graziadei of Yahoo is up first. Yahoo has spent a lot of time and money in research....
Ads in a Quality Score World Moderated by Danny Sullivan. “It used to be so easy with the ads…pay the most money and you get the most clicks. Now it’s like there are black boxes everywhere, controlling things. How do...
One huge Googler panel, seriously. With Jessica Ewing, Venessa Fox, Shashi Seth, Adam Lasnik, Paul Botto and Amanda. Hope it is not boring... ;-) The Googlers joke around about starting late. Vanessa offered to dance on the table. Adam recommended...
Detlev Johnson is modding up this session. He introduces the show to this audience. And then explains the session at hand. Brad Geddes (aka eWhisper) is up first, from LocalLaunch, asks people to turn off their cell phones. Google AdWords...
Today begins the first day of SES Chicago 2006. I arrived yesterday and we are all excited for the event. Again, our live coverage schedule is posted and so are the details of those contributing towards the coverage. So expect...
I just posted our coverage schedule for the Chicago Search Engine Strategies conference here. As you can see, we have two new names to add to the crew working on this coverage for you. As usual, we have Chris Boggs...
Search Engine Roundtable SES Chicago 2006 Quadruple Coverage Monday - December 4th, 2006 Times 9:00am - 10:30am 11:00am - 12:30pm 2:00pm - 3:30pm 4:00pm - 5:30pm Barry Schwartz Chris Boggs Kim Krause Robert Kerry Compare & Contrast: Ad Program...
I am back from the PubCon Vegas conference. It was the best PubCon ever, in my opinion, Brett totally did an awesome job, even without his wife not being able to come (we noticed). This conference is much more laid...
With Matt Cutts, Tim Mayer, Greg Boser, Todd Friesen, Danny Sullivan and modded by Jake Baillie. This is a site review forum, so my not taking won't be so great... It is just funny how people trash on these sites....
Vanessa Fox from Google to talk about bots... The basis is that major SEs bots behave well, they do not all use the same syntax, test your file to make sure you're blocking and allowing what you want and use...
Roger B. Dooley is up first. there are youth oriented communities, the challenges include population changes from yea tot year, behavior issues and generation caps. But they spend a lot of time online, they are a desirable demographic and they...
Brett Tabke welcomes everyone. He recaps things and talks about the schedule for today... He blamed Danny for breaking the news about the new sitemap protocol. He then talks about Danny resigning from SEW and how he asked Danny to...
Tom Hughes from Sentient Services was up first. Brand positioning research presentation. While we are delivery web site performance, we are also delivering brand performance. Why should I care about brand experience? The web site is the front line for...
Amanda Watlington was up first. The typical causes of duplicate content include many. Tools to detect dup content include your ability to search, take content of 10 words and search on it, also see cyberspyder or webbug, domain ownership info...
Ted Ulle gets up at the podium and welcomes every body. Adam Young is first up, WMW PHP mod forum. He explains that you can do anything with scripting. It is more important to know what you want done, versus...