Entries from Search Engine Roundtable tagged with 'conference'

Danny Sullivan Looks Back at Starting Search Marketing Conferences

Yesterday, Danny Sullivan wrote an article named 10 Years Ago: The First Search Marketing Conference, A Retrospective. The article is a must read for everyone who is a daily reader of this site. In short, Danny talks about how the...

PubCon 2009 Vegas Coverage Recap

We covered just under 40 sessions at the 2009 PubCon. That makes it the sixth PubCon Vegas we covered, we got 2009, 2008, 2007, 2006, 2005 and 2004. This year, our volunteers include Avi Wilensky & Sheara Goldenthal from...

PubCon Live: Super Session : Search Engines and Webmasters - aka: The Search Engine Smackdown

Below is live coverage of the Super Session : Search Engines and Webmasters - aka: The Search Engine Smackdown from the PubCon 2009 conference. This coverage is provided by Brian Ussery - Beu Blog & Barry Schwartz of RustyBrick. We...

PubCon Live: Community Hacking: 96 Baiting Strategies You Can Employ

Below is live coverage of the Community Hacking: 96 Baiting Strategies You Can Employ from the PubCon 2009 conference. This coverage is provided by Avi Wilensky of Promediacorp . We are using a live blogging tool to provide the real...

PubCon Live: Search Bloggers : What's Hot and Trending?

Below is live coverage of the Search Bloggers : What's Hot and Trending? from the PubCon 2009 conference. This coverage is provided by Brian Ussery - Beu Blog. We are using a live blogging tool to provide the real time...

PubCon Live: Real World Winning Tactics for Content Creation

Below is live coverage of the Real World Winning Tactics for Content Creation from the PubCon 2009 conference. This coverage is provided by Sheara Goldenthal of Promediacorp. We are using a live blogging tool to provide the real time coverage,...

PubCon Live: Social Media Measurement and Signals

Below is live coverage of the Social Media Measurement and Signals from the PubCon 2009 conference. This coverage is provided by Marty Weintraub from aimClear. We are using a live blogging tool to provide the real time coverage, please excuse...

PubCon Live: Starting a vBulletin Community

Below is live coverage of the Starting a vBulletin Community from the PubCon 2009 conference. This coverage is provided by Sheara Goldenthal of Promediacorp. We are using a live blogging tool to provide the real time coverage, please excuse any...

PubCon Live: Real World, Low Risk, High Reward Link Building Strategies

Below is live coverage of the Real World, Low Risk, High Reward Link Building Strategies from the PubCon 2009 conference. This coverage is provided by Avi Wilensky of Promediacorp & Barry Schwartz of RustyBrick. We are using a live blogging...

PubCon Live: Interactive Site Review : Organic Focus

Below is live coverage of the Interactive Site Review : Organic Focus from the PubCon 2009 conference. This coverage is provided by Barry Schwartz of RustyBrick & Brian Ussery - Beu Blog. We are using a live blogging tool to...

PubCon Live: The Top 50 Best Website Ideas We've Ever Seen

Below is live coverage of the The Top 50 Best Website Ideas We've Ever Seen from the PubCon 2009 conference. This coverage is provided by Avi Wilensky of Promediacorp . We are using a live blogging tool to provide the...

PubCon Live: Linkfluence: How to Buy Links With Maximum Juice and Minimum Risk

Below is live coverage of the Linkfluence: How to Buy Links With Maximum Juice and Minimum Risk from the PubCon 2009 conference. This coverage is provided by Marty Weintraub from aimClear & Sheara Goldenthal of Promediacorp. We are using a...

PubCon Live: Hosting Issues and SEO/SEM

Below is live coverage of the Hosting Issues and SEO/SEM from the PubCon 2009 conference. This coverage is provided by Carolyn Shelby aka Cshel . We are using a live blogging tool to provide the real time coverage, please excuse...

PubCon Live: Multivariate Testing and Conversion Tweaking

Below is live coverage of the Multivariate Testing and Conversion Tweaking from the PubCon 2009 conference. This coverage is provided by Brian Ussery - Beu Blog. We are using a live blogging tool to provide the real time coverage, please...

PubCon Live: How SEO Can Help Pull the Publishing Industry Back from the Brink

Below is live coverage of the How SEO Can Help Pull the Publishing Industry Back from the Brink from the PubCon 2009 conference. This coverage is provided by Carolyn Shelby aka Cshel. We are using a live blogging tool to...

PubCon Live: Post Mortem - Banned Site Forensics

Below is live coverage of the Post Mortem - Banned Site Forensics from the PubCon 2009 conference. This coverage is provided by Barry Schwartz of RustyBrick. We are using a live blogging tool to provide the real time coverage, please...

PubCon Live: Mega Site SEO

Below is live coverage of the Mega Site SEO from the PubCon 2009 conference. This coverage is provided by Avi Wilensky & Sheara Goldenthal of Promediacorp. We are using a live blogging tool to provide the real time coverage, please...

PubCon Live: Domaining and Alternative Traffic

Below is live coverage of the Domaining and Alternative Traffic from the PubCon 2009 conference. This coverage is provided by Barry Schwartz of RustyBrick. We are using a live blogging tool to provide the real time coverage, please excuse any...

PubCon Live: Lead Generation and CPA Marketing

Below is live coverage of the Lead Generation and CPA Marketing from the PubCon 2009 conference. This coverage is provided by Sheara Goldenthal of Promediacorp. We are using a live blogging tool to provide the real time coverage, please excuse...

PubCon Live: Social Media & Press Relations

Below is live coverage of the Social Media & Press Relations from the PubCon 2009 conference. This coverage is provided by Avi Wilensky & Sheara Goldenthal of Promediacorp. We are using a live blogging tool to provide the real time...

PubCon Live: Effective Solutions to In-House SEO, PPC, and Campaigns

Below is live coverage of the Effective Solutions to In-House SEO, PPC, and Campaigns from the PubCon 2009 conference. This coverage is provided by Carolyn Shelby aka Cshel. We are using a live blogging tool to provide the real time...

PubCon Live: SEO Design & Organic Site Structure

Below is live coverage of the SEO Design & Organic Site Structure from the PubCon 2009 conference. This coverage is provided by Brian Ussery - Beu Blog. We are using a live blogging tool to provide the real time coverage,...

PubCon Live: Viral and Video - Two Good Things That Go Great Together

Below is live coverage of the Viral and Video - Two Good Things That Go Great Together from the PubCon 2009 conference. This coverage is provided by Barry Schwartz of RustyBrick. We are using a live blogging tool to provide...

PubCon Live: Understanding The Complex Social Marketing Playing Field

Below is live coverage of the Understanding The Complex Social Marketing Playing Field from the PubCon 2009 conference. This coverage is provided by Brian Ussery - Beu Blog. We are using a live blogging tool to provide the real time...

PubCon Live: The Wonderful World Of Widgets

Below is live coverage of the The Wonderful World Of Widgets from the PubCon 2009 conference. This coverage is provided by Marty Weintraub from aimClear . We are using a live blogging tool to provide the real time coverage, please...

PubCon Live: How do Social Media & Search Intersect?

Below is live coverage of the How do Social Media & Search Intersect? from the PubCon 2009 conference. This coverage is provided by Barry Schwartz of RustyBrick & Avi Wilensky of Promediacorp. We are using a live blogging tool to...

PubCon Live: Local Search and Mobile Optimization

Below is live coverage of the Local Search and Mobile Optimization from the PubCon 2009 conference. This coverage is provided by Sheara Goldenthal of Promediacorp. We are using a live blogging tool to provide the real time coverage, please excuse...

PubCon Live: Keynote Panel: Vegas Strip Hotel Marketing Departments

Below is live coverage of the Keynote Panel: Vegas Strip Hotel Marketing Departments from the PubCon 2009 conference. This coverage is provided by Barry Schwartz of RustyBrick. We are using a live blogging tool to provide the real time coverage,...

PubCon Live: SEO for Multimedia and Rich Media

Below is live coverage of the SEO for Multimedia and Rich Media from the PubCon 2009 conference. This coverage is provided by Brian Ussery - Beu Blog & Avi Wilensky of Promediacorp. We are using a live blogging tool to...

PubCon Live: Hot Topics and Trends in the Affiliate Space

Below is live coverage of the Hot Topics and Trends in the Affiliate Space from the PubCon 2009 conference. This coverage is provided by Sheara Goldenthal of Promediacorp. We are using a live blogging tool to provide the real time...

PubCon Live: Experts on PR & Twitter

Below is live coverage of the Experts on PR & Twitter from the PubCon 2009 conference. This coverage is provided by Brian Ussery - Beu Blog . We are using a live blogging tool to provide the real time coverage,...

PubCon Live: Enterprise Level Bid Management

Below is live coverage of the Enterprise Level Bid Management from the PubCon 2009 conference. This coverage is provided by Marty Weintraub from aimClear. We are using a live blogging tool to provide the real time coverage, please excuse any...

PubCon Live: How Do You Optimize For Universal and Personal Search?

Below is live coverage of the How Do You Optimize For Universal and Personal Search? from the PubCon 2009 conference. This coverage is provided by Barry Schwartz of RustyBrick. We are using a live blogging tool to provide the real...

PubCon Live: Top-Shelf SEO: Hot Topics and Trends

Below is live coverage of the Top-Shelf SEO: Hot Topics and Trends from the PubCon 2009 conference. This coverage is provided by Barry Schwartz of RustyBrick & Avi Wilensky of Promediacorp. We are using a live blogging tool to provide...

PubCon Live: Ecommerce and Shopping Cart Optimization

Below is live coverage of the Ecommerce and Shopping Cart Optimization from the PubCon 2009 conference. This coverage is provided by Brian Ussery - Beu Blog . We are using a live blogging tool to provide the real time coverage,...

PubCon Live: What Every Webmaster Should Know About Code Installation

Below is live coverage of the What Every Webmaster Should Know About Code Installation from the PubCon 2009 conference. This coverage is provided by Avi Wilensky & Sheara Goldenthal of Promediacorp. We are using a live blogging tool to provide...

PubCon Live: Capitalizing on Twitter & The Microblogging Revolution

Below is live coverage of the Capitalizing on Twitter & The Microblogging Revolution from the PubCon 2009 conference. This coverage is provided by Barry Schwartz of RustyBrick . We are using a live blogging tool to provide the real time...

PubCon Live: Twitter Landscape - Hot Topics and Trends

Below is live coverage of the Twitter Landscape - Hot Topics and Trends from the PubCon 2009 conference. This coverage is provided by Avi Wilensky & Sheara Goldenthal of Promediacorp. We are using a live blogging tool to provide the...

PubCon Live: In-House SEO

Below is live coverage of the In-House SEO from the PubCon 2009 conference. This coverage is provided by Brian Ussery - Beu Blog. We are using a live blogging tool to provide the real time coverage, please excuse any typos....

PubCon Live: Kickoff Keynote Tony Hsieh, CEO Zappos

Below is live coverage of the Kickoff Keynote Tony Hsieh, CEO Zappos from the PubCon 2009 conference. This coverage is provided by Barry Schwartz of RustyBrick. We are using a live blogging tool to provide the real time coverage, please...

PubCon 2009 In Vegas Live Blogging Schedule

PubCon Vegas 2009 is next week and like we have done for the past five years, we are live blogging this event. You can see our past coverage at the 2008, 2007, 2006, 2005 and 2004 live blogging of PubCon,...

Roundtable Covers 30 Sessions at SES San Jose 2009

The SES San Jose conference is now complete and it was great going back to San Jose to see everyone. It has been a several months since I personally went to a conference, so it is nice to get back...

Independent SEMs/SEOs - Issues & Answers

Below is live coverage of the Independent SEMs/SEOs - Issues & Answers from the SES San Jose 2009 conference. This coverage is provided by Keri Morgret of Strike Models & Gaurav Sharma of Think Mantra. We are using a live...

Advanced SEO Roundtable: What is it Really? And Where is it Going?

Below is live coverage of the Advanced SEO Roundtable: What is it Really? And Where is it Going? from the SES San Jose 2009 conference. This coverage is provided by Chris Boggs of Rosetta. We are using a live blogging...

Brand, Trademark & Reputation Management

Below is live coverage of the Brand, Trademark & Reputation Management from the SES San Jose 2009 conference. This coverage is provided by Chris Boggs of Rosetta & Keri Morgret of Strike Models. We are using a live blogging tool...

News Search SEO

Below is live coverage of the News Search SEO from the SES San Jose 2009 conference. This coverage is provided by Patty Adams of Vertical Measures & Gaurav Sharma of Think Mantra. We are using a live blogging tool to...

Advanced Paid Search Techniques

Below is live coverage of the Advanced Paid Search Techniques from the SES San Jose 2009 conference. This coverage is provided by Keri Morgret of Strike Models. We are using a live blogging tool to provide the real time coverage....

SEO Through Blogs & Feeds

Below is live coverage of the SEO Through Blogs & Feeds from the SES San Jose 2009 conference. This coverage is provided by Patty Adams of Vertical Measures & Barry Schwartz of the Search Engine Roundtable . We are using...

Keynote: Charlene Li, How to Prepare for the Future of Search

Below is live coverage of the Keynote: Charlene Li, How to Prepare for the Future of Search from the SES San Jose 2009 conference. This coverage is provided by Barry Schwartz of the Search Engine Roundtable & Gaurav Sharma of...

Social Media: White Hat vs. Black Hat

Below is live coverage of the Social Media: White Hat vs. Black Hat from the SES San Jose 2009 conference. This coverage is provided by Barry Schwartz of the Search Engine Roundtable. We are using a live blogging tool to...

Turning Simple Change into Big Profit

Below is live coverage of the Turning Simple Change into Big Profit from the SES San Jose 2009 conference. This coverage is provided by Patty Adams of Vertical Measures & Gaurav Sharma of Think Mantra. We are using a live...

Google Analytics and Website Optimizer, Secrets Revealed!

Below is live coverage of the Google Analytics and Website Optimizer, Secrets Revealed! from the SES San Jose 2009 conference. This coverage is provided by Gaurav Sharma of Think Mantra. We are using a live blogging tool to provide the...

Discover the Power of Linking: Link Building Basics

Below is live coverage of the Discover the Power of Linking: Link Building Basics from the SES San Jose 2009 conference. This coverage is provided by Patty Adams of Vertical Measures & Keri Morgret of Strike Models. We are using...

Keynote: Nicholas Fox, Business Product Management Director, AdWords, Google

Below is live coverage of the Keynote: Nicholas Fox, Business Product Management Director, AdWords, Google from the SES San Jose 2009 conference. This coverage is provided by Barry Schwartz of the Search Engine Roundtable. We are using a live blogging...

Bing Toolbox: Your One-Stop Shop for Better ROI

Below is live coverage of the Bing Toolbox: Your One-Stop Shop for Better ROI from the SES San Jose 2009 conference. This coverage is provided by Keri Morgret of Strike Models. We are using a live blogging tool to provide...

Search on a Dime

Below is live coverage of the Search on a Dime from the SES San Jose 2009 conference. This coverage is provided by Barry Schwartz of the Search Engine Roundtable. We are using a live blogging tool to provide the real...

Small Voices, Big Impact: Social Media for the Little Guy

Below is live coverage of the Small Voices, Big Impact: Social Media for the Little Guy from the SES San Jose 2009 conference. This coverage is provided by Keri Morgret of Strike Models & Barry Schwartz of the Search Engine...

Keywords & Content: Search Marketing Foundations

Below is live coverage of the Keywords & Content: Search Marketing Foundations from the SES San Jose 2009 conference. This coverage is provided by Patty Adams of Vertical Measures. We are using a live blogging tool to provide the real...

Launching a Global Website

Below is live coverage of the Launching a Global Website from the SES San Jose 2009 conference. This coverage is provided by Gaurav Sharma of Think Mantra. We are using a live blogging tool to provide the real time coverage....

Keeping it Local: The Convergence of Smart Phones & Local Search

Below is live coverage of the Keeping it Local: The Convergence of Smart Phones & Local Search from the SES San Jose 2009 conference. This coverage is provided by Barry Schwartz of the Search Engine Roundtable. We are using a...

Meaningful SEO Metrics: Going Beyond the Numbers

Below is live coverage of the Meaningful SEO Metrics: Going Beyond the Numbers from the SES San Jose 2009 conference. This coverage is provided by Gaurav Sharma of Think Mantra. We are using a live blogging tool to provide the...

SEO Tools of the Trade: What's in YOUR Toolbox?

Below is live coverage of the SEO Tools of the Trade: What's in YOUR Toolbox? from the SES San Jose 2009 conference. This coverage is provided by Keri Morgret of Strike Models & Barry Schwartz of the Search Engine Roundtable....

Don't Call it a Comeback: Semantic Technology and Search

Below is live coverage of the Don't Call it a Comeback: Semantic Technology and Search from the SES San Jose 2009 conference. This coverage is provided by Chris Boggs of Rosetta. We are using a live blogging tool to provide...

How to Turn Your Web Analytics into a Money Making Machine

Below is live coverage of the How to Turn Your Web Analytics into a Money Making Machine from the SES San Jose 2009 conference. This coverage is provided by Gaurav Sharma of Think Mantra. We are using a live blogging...

Turning the Social Web Into Real ROI

Below is live coverage of the Turning the Social Web Into Real ROI from the SES San Jose 2009 conference. This coverage is provided by Patty Adams of Vertical Measures. We are using a live blogging tool to provide the...

Turn Brain Science into Bucks: Incorporating Persuasive Messaging into Your Content Strategy

Below is live coverage of the Turn Brain Science into Bucks: Incorporating Persuasive Messaging into Your Content Strategy from the SES San Jose 2009 conference. This coverage is provided by Keri Morgret of Strike Models. We are using a live...

The Next Wave for Online Video

Below is live coverage of the The Next Wave for Online Video from the SES San Jose 2009 conference. This coverage is provided by Barry Schwartz of the Search Engine Roundtable. We are using a live blogging tool to provide...

Creating a Web Analytics Culture

Below is live coverage of the Creating a Web Analytics Culture from the SES San Jose 2009 conference. This coverage is provided by Keri Morgret of Strike Models & Gaurav Sharma of Think Mantra. We are using a live blogging...

The View From the CMO's Office

Below is live coverage of the The View From the CMO's Office from the SES San Jose 2009 conference. This coverage is provided by Patty Adams of Vertical Measures. We are using a live blogging tool to provide the real...

Always be Testing: Marketing Optimization in Challenging Times

Below is live coverage of the Always be Testing: Marketing Optimization in Challenging Times from the SES San Jose 2009 conference. This coverage is provided by Keri Morgret of Strike Models. We are using a live blogging tool to provide...

How to Optimize for Search and Engage the Community

Below is live coverage of the How to Optimize for Search and Engage the Community from the SES San Jose 2009 conference. This coverage is provided by Patty Adams of Vertical Measures and Barry Schwartz of the Search Engine Roundtable....

Keynote: Clay Shirky, Author of Here Comes Everybody

Below is live coverage of the Keynote: Clay Shirky, Author of Here Comes Everybody from the SES San Jose 2009 conference. This coverage is provided by Barry Schwartz of the Search Engine Roundtable. We are using a live blogging tool...

SES San Jose '09 Real Live Blogging Schedule

SES San Jose is just a couple weeks away now and I wanted to let you all know, we will be true live blogging the event. Last year, I personally did not go, but we did have coverage of the...

Two New Conferences: ADSPACE & Found

There are two new conferences coming up that I thought I let you know about. One is focused specifically around contextual ads, and is named ADSPACE. The other is focused on the technical side of SEO and is named Found....

SMX Advanced 2008 Conference Coverage Schedule

Can you believe it, it is almost a year since the first ever SMX Advanced show hit the stage. Next week is the second SMX Advanced show, following several successful SMX presentations, hosted by Danny Sullivan. Like always, we at...

IM-NY To Host Charity Event During SES New York

The Internet Marketers of New York, which I am a member of, is hosting a charity event during SES NY, in just a few weeks. The charity event takes place on March 18th at the Black Finn on 218 East...

SphinnCon Israel 2008 Recap

Yesterday was both a significant day for myself and the SEO/SEM/SMO community in Israel. For the first time, we held a public and organized Search Marketing event in Israel. For the first time, I hosted or moderated the event. Typically,...

SphinnCon Israel Sold Out

SphinnCon Israel has officially sold out today. In fact, we added 15 additional seats, increasing our capacity to 165 people from our original 150 people. I apologize to all those that did not get to come to the first ever...

SphinnCon Israel - SMX Israel Event : February 5th

I would like to formally announce the first SphinnCon event, a "Low-Impact Networking Event" under the SMX brand and Sphinn brand named SphinnCon Israel. It is my hope that the small half day event will turn out to be a...

Dallas/Fort Worth Search Engine Marketing Meetup Scheduled for October 15

If you live in the Dallas/Fort Worth area of Texas and want to know of 51 essential tools for SEM, Jeff Martin has announced that there will be a meetup at the Renaissance Hotel in Richardson, TX on October 15,...

How We Prepare our Schedule for Search Conference Live Blogging

One of the Search Engine Roundtable's trademark features is our extensive, quick and comprehensive coverage of the major search marketing conferences available to the community. Most of our readers see the hard work we put in time and time again...

Kevin Ryan Talks About the Future of Search Engine Strategies

A Search Engine Watch Forums thread on "Guiding the Future of Search Engine Strategies" has finally started to pick up some steam. Ammon Johns offered some suggestions and then finally, the "future of SES," Kevin Ryan stepped in to make...

WebmasterWorld/PubCon Partners with SEOClass

As I was checking some upcoming conference websites yesterday after recovering from a great SMX Advanced conference, I noticed that Brett Tabke's head all of the sudden showed up on the SEO Class website. I hadn't seen that before, but...

Exclusivity Rumors Between SES, SMX and WebmasterWorld Are True

The conference competitiveness has really started to heat up while at SMX. Rand reported of rumors of exclusivity contracts that speakers who wanted to speak at SES conference had to sign. In this contracts, SES supposedly did not allow speakers...

June Search Conference Update: SMX Seattle, SES Toronto & SES Latino

Next month is a pretty busy month for conferences. Week after week, we have conferences to attend most of the month. The Search Engine Roundtable will have representatives at each conference, covering the sessions live for you. The first conference...

New SEO Classes & Upcoming Search Marketing Events - March 2007

Seems like there has been a recent influx of new SEO seminars and conferences this year. Here are a list of the upcoming events, all pulled from our roundup in the 3/1 SearchCap. Maximizing the Impact of Paid Search Listings...

Video and Podcast SEO at SES London

I know I am not in London now, but Liana “Li” Evans is and she has sent over a session from SES London for me to post. Amanda Watlington Video has grown explosively Video presents optimization problems – there is...

A Keynote Conversation with Google's Matt Cutts

I know I am not in London now, but Liana “Li” Evans is and she has sent over the keynote session from SES London for me to post. Keynote Speech with Matt Cutts of Google Chris welcomes everyone, introduces Matt...

Elite Retreat Gets Kawasaki & Search Summit Sydney

There are two conferences coming up, outside of the Search Engine Strategies and WebmasterWorld's PubCon events that I would like to bring your attention to. The first is Elite Retreat where Jeremy Schoemaker and friends are running the second ever...

Search Ad Buyers Forum

Hello all...this is a late addition to the Chicago SES 2006 coverage we did last week. I apologize for not getting it up sooner, but I have been lagged like Barry. :) This was gracefully submitted to me by my...

Search Engine Strategies Chicago '06 SER Coverage Recap

In case you missed it, we at the Search Engine Roundtable covered about 40 of the sessions at the Search Engine Strategies conference. I would like to thank again, Chris Boggs, Kim Krause Berg (Cre8PC) and Robert Kerry (evilgreenmonkey) for...

Organic Listings Forum

This session is moderated by Detlev Johnson who is Director of Consulting for Position Technologies. It turns out that this was a purely Q&A slot, so I've included some of the Questions and Answers below. 1. What can I do...

In House: Big PPC

In House: Big PPC Moderated by Jeffrey Rohrs. First up is Beth Morgan from Red Bricks Media. She will discuss internal competition, units competing against each other. Gives a list of potential ways that can happen, including “generation gap,” when...

Search Engine Q&A On Links (Google, Yahoo, Ask.com & Windows Live Search)

Chris Sherman mods the panel with: Yahoo's Tim Converse Google's Adam Lasnik Windows Live's Eytan Seidman Ask.com's Vivek Pathak Q: For promoting a new web site, you run into problems with the sandbox or trustbox. What is more trustworthy, etc....

Meet the Crawlers

I probably covered or sat on the Meet the Crawlers session dozens of times. So not sure how much new stuff you'll get out of me from this panel. This used to be the go-to panel, until people realized the...

Keynote: Danny Sullivan

He starts off with some jokes, I think people giggle to be nice. ;-) He explains that January 2005 was a huge month. With the CES, Google, Yahoo, etc. were there and it made him think that it is not...

Search & Regulated Industries

The room is so empty right now, modding is J. Rohrs. Heather Frahm, co-founder, Catalyst on-line She showed an example of a high cholesterol paid search ad, by pfizer. She shows examples of the ads, who uses what text and...

Link Baiting & Viral Search Success

This session is moderated by Detlev Johnson who is Director of Consulting for Position Technologies. Detlev begins by welcoming people to the session which aims to shed some light on what link baiting and online viral marketing is, and more...

CSS, AJAX, Web 2.0 & Search Engines

Shari Thurow from Grantanstic Design CSS is an html addition allowing webmasters to control design, placement of elements, etc. You can use it to change the look of a site very quickly and easily. It also decreases the download time...

Buying & Selling Links

This session is moderated by Danny Sullivan, who runs Calafia Consulting and Search Engine Land. Danny kicks off by welcoming everyone to the session which covers the process and ethics behind buying and selling links for SEO and/or traffic reasons....

Linking Strategies

This session was contributed by Amy Edelstein of Ascent Copywriting. It’s 8:50 am, just before what’s meant to be Danny Sullivan’s first moderated session this morning on Advanced Linking. But frankly, all the buzz over double espresso and avocado tofu...

Dealing With Affiliates (Pepperjam & Performics)

Jeffrey K. Rohrs is moderating this panel, a new panel for SES. Anton Konikoff from Acronym Media is up first. He starts off explaining that he is a fan of affiliate marketing. They have a brand new affiliate program, they...

Search Arbitrage Issues

This session was going to be moderated by Jeffrey K. Rohrs, although due to a delayed flight, Tim Daly filled in for him. Tim from Sendtec gives a brief description of Search Arbitrage, where PPC advertising is purchased for the...

Social Search Overview (Google Custom Search Engine, Yahoo Answers & MyWeb, Flickr, & Ask.com)

Chris Sherman is the moderator of this panel, the room is very empty. Why? Maybe because it is the first session of the morning or maybe because people assume it isn't a big deal, when it is. Chris puts up...

Mobile Search Engines

Mobile Search Engines Moderated by Danny Sullivan. I cam in a little late because Danny lied at the end of the last session and said we had a half hour break. His fault. :) Anyway, Paul Yiu from Yahoo! was...

Beyond The Single Site Mentality

Detlev is modding up this session. I may leave this session early, to prep for the Search Pulse podcast at 7pm (EST) at WebmasterRadio.FM. Bill Hanekamp from Microsite.com is up first. He said he is a fan of micro sites...

Bot Obedience Course

This session is moderated by Detlev Johnson, who is the Director of Consulting for Position Technologies. Detlev starts off by explaining that the session will cover how to help the search robots index your site and also keep out the...

Mobile Search Optimization

Mobile Search Optimization Moderated by Danny Sullivan Jason Prescott from Red Door Interactive. Talks about some stats related to mobile. By 2010, over 300 million will be using mobile phones and PDA’s. The five big verticals of mobile: Consumer Package...

Earning Money From Contextual Ads

Rebecca Lieb is modding up this panel. Jennifer Slegg, JenSense.com, Jenstar, etc. is up first. - Use titles effectively, a basic SEO principle, applies here - Use meta tags, there is evidence that they influence your contextual ads (both keywords...

Getting Traffic from Contextual Networks

Getting Traffic from Contextual Networks Moderated by Detlev Johnson from Position Technologies. Unfortunately there are only about 30 people in the room…must be another session that is drawing lots of folks. Detlev introduces the concept of contextual advertising, and advises...

Duplicate Content & Multiple Site Issues

Jon Glick from Become.com to present Beyond Ink's presentation. Duplicate content can be multiple homepages on different URLs. Different links to several different URLs and dynamic URLs. Search engines want one copy of your content, not duplicate pages. You can...

Domaining & Address Bar-Driven Traffic

This session is moderated by Andrew Goodman, who is the founder of Page Zero Media. Andrew starts off the session and mentions that it doesn't appear to have pulled in a large audience compared to the other sessions, although it's...

Bulk Submit 2.0

We seem to be starting a bit late... Some technical difficulties with Google's presentation. I offered my VGA to HDMI cable for Amanda's Mac to connect to the projector. Now they can begin. I seriously wonder where the world would...

Keynote: Jason Calacanis & Danny Sullivan

As we were elevated up towards the keynote ballroom, the presence of a higher force was there. (ok, scratch that). But there were tons of people waiting for the ballroom's doors to open to let us in to the keynote....

Video Search Optimization

Video Search Optimization Yesterday, I missed the coverage of the first panel of the week, due to various reasons. However last night at the SEMPO meeting, I saw my good friend David Carberry from Advertising.com, and he said he could...

ClickZ Forum: Advertising In Social Media

This session is moderated by Rebecca Lieb, who is the Executive Editor of The ClickZ Network. Rebecca Lieb starts off the session with a brief introduction on how social media has come from a "geeky medium" into the mainstream. Today's...

Ad Testing: Research and Findings

Ad Testing: Research and Findings Moderated by Andrew Goodman Came in a couple minutes late during Anton Konikoff from Acronym Media’s presentation. He is speaking about advanced topics with testing. Covering the fundamentals of ad testing: where can you test?...

Working with Ad Agencies

Working with Ad Agencies Moderated by Danny Sullivan. The idea behind this session is to try and cover ways for specialized marketers to communicate with Ad Agencies. Janet Driscol Miller, from searchmojo. She gives an overview of how they have...

Putting Search Into The Marketing Mix

Andrew Goodman is moderating this session, he gives a nice intro - and says we are currently missing one of the speakers. Kelly Graziadei of Yahoo is up first. Yahoo has spent a lot of time and money in research....

Ads in a Quality Score World

Ads in a Quality Score World Moderated by Danny Sullivan. “It used to be so easy with the ads…pay the most money and you get the most clicks. Now it’s like there are black boxes everywhere, controlling things. How do...

Drive traffic to your site with Google

One huge Googler panel, seriously. With Jessica Ewing, Venessa Fox, Shashi Seth, Adam Lasnik, Paul Botto and Amanda. Hope it is not boring... ;-) The Googlers joke around about starting late. Vanessa offered to dance on the table. Adam recommended...

Compare & Contrast: Ad Program Strategies (Google, Yahoo, Microsoft)

Detlev Johnson is modding up this session. He introduces the show to this audience. And then explains the session at hand. Brad Geddes (aka eWhisper) is up first, from LocalLaunch, asks people to turn off their cell phones. Google AdWords...

SES Chicago '06 Today - Live Coverage

Today begins the first day of SES Chicago 2006. I arrived yesterday and we are all excited for the event. Again, our live coverage schedule is posted and so are the details of those contributing towards the coverage. So expect...

Chicago 2006 Conference Schedule Posted

I just posted our coverage schedule for the Chicago Search Engine Strategies conference here. As you can see, we have two new names to add to the crew working on this coverage for you. As usual, we have Chris Boggs...

SES Chicago 2006 Quad Coverage Schedule

Search Engine Roundtable SES Chicago 2006 Quadruple Coverage Monday - December 4th, 2006 Times 9:00am - 10:30am 11:00am - 12:30pm 2:00pm - 3:30pm 4:00pm - 5:30pm Barry Schwartz Chris Boggs Kim Krause Robert Kerry Compare & Contrast: Ad Program...

WebmasterWorld PubCon Vegas 2006 Recap

I am back from the PubCon Vegas conference. It was the best PubCon ever, in my opinion, Brett totally did an awesome job, even without his wife not being able to come (we noticed). This conference is much more laid...

Interactive Site Reviews and SERP Quality Control Forum

With Matt Cutts, Tim Mayer, Greg Boser, Todd Friesen, Danny Sullivan and modded by Jake Baillie. This is a site review forum, so my not taking won't be so great... It is just funny how people trash on these sites....

Spider and DOS Defense - Rebels, Renegades, and Rogues

Vanessa Fox from Google to talk about bots... The basis is that major SEs bots behave well, they do not all use the same syntax, test your file to make sure you're blocking and allowing what you want and use...

Forums and Communities : Building and Optimization

Roger B. Dooley is up first. there are youth oriented communities, the challenges include population changes from yea tot year, behavior issues and generation caps. But they spend a lot of time online, they are a desirable demographic and they...

Special Guest Keynote - Danny Sullivan - Search Engine Land

Brett Tabke welcomes everyone. He recaps things and talks about the schedule for today... He blamed Danny for breaking the news about the new sitemap protocol. He then talks about Danny resigning from SEW and how he asked Danny to...

Super Session : Search and Research on a Rail

Tom Hughes from Sentient Services was up first. Brand positioning research presentation. While we are delivery web site performance, we are also delivering brand performance. Why should I care about brand experience? The web site is the front line for...

Duplicate Content Issues (Yahoo & Google)

Amanda Watlington was up first. The typical causes of duplicate content include many. Tools to detect dup content include your ability to search, take content of 10 words and search on it, also see cyberspyder or webbug, domain ownership info...

What Every Webmaster Should Know: PHP, PERL, ASP.net

Ted Ulle gets up at the podium and welcomes every body. Adam Young is first up, WMW PHP mod forum. He explains that you can do anything with scripting. It is more important to know what you want done, versus...

New Age of Web Advertising Keynote by John Battelle

Last time he spoke here was New Orleans and it was before FM and his book. He showed an industry narrative, and calls this the third wave of tech and culture. Between 1970 and 1980 they had Digitize Back Office...

Special Afternoon Keynote by Jon S Von Tetzchner of Opera

Brett praises Opera.... Jon S Von Tetzchner is now up... They make browsers. They put the browser on anything out there. PC, Mac, Linux, Solaris, etc. You can also run it on your mobile, nintendo, etc. all running the same...

Corporate Mega Site SEO Management

Todd Friesen is modding. Andrew Gerhart from Primedia was up first. They acquired an auto site with tons of strengths... The weaknesses of the site are that; entire site was built on a flat file CMS, code is a mess,...

Affiliate Strategies and Content Strategies

Jake Baillie is moderating this panel. Elisabeth Archambault was first up, her aka is buckworks. She is not anyone's super affiliate. She pays more in taxes then what she earned teaching in a community college. Content for affiliates... Optimizing an...

Feeds and Other Alternative Optimization Opportunities

Greg Jarboe of SEO-PR.com was up first. He shows a slide of news search, vertical search, local, blog and social search, as they are used more and more by agencies and marketers. MarketingSherpa tested the tactic known as SEO PR....

Feeds, Blogs, News, and Social Search (FeedBurner, Digg, Topix)

A bit late to this panel, got caught talking outside in the lobby. Niall Kennedy is up on the stage, he is currently talking about wikipedia. He is now explaining web feeds as alternates. They are highly structured, discovery by...

WebmasterWorld Pubcon Kickoff Keynote Address - Guy Kawasaki

Guy Kawasaki from Garage Technology Ventures, worked at Apple in the past. He makes fun of PC's and then begins his keynote. He worked at Apple in the mid 90s and he was responsible for convincing companies to write software...

PubCon Coverage Today

Today, we will be covering the WebmasterWorld PubCon conference. I will try to get some hot forum threads up as well, time permitting. Check out our WebmasterWorld PubCon 2006 Coverage Schedule....

Dual Plus Coverage of WebmasterWorld's PubCon Next Week

I have just posted the detailed coverage schedule for the upcoming PubCon conference over here. This is the third PubCon we are covering at the Search Engine Roundtable, giving us well over 15 conference coverage reporting under our belt. You...

WebmasterWorld PubCon 2006 Coverage Schedule

PubCon Las Vegas 2006 - Roundtable Coverage Schedule All times tentative and subject to revision. Tuesday November 14 TracksSEO: Organic SearchSEM: Search MarketingThe Webmaster WorldThe Mosh Pit 08:45a 9:00a Conference Introduction by Brett Tabke (Covered By Barry Schwartz) 09:00a...

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